The HydroChrome Sutton’s Panoramic Belair Camera Makes Its Own Filters
Laura McQuarrie — October 22, 2020 — Tech
References: shop.lomography & engadget
A lot of the time, cameras and liquid do not mix but Lomography's new panoramic 35mm camera is designed to be filled with liquid; HydroChrome Sutton’s Panoramic Belair was created to help people achieve vintage aesthetics, washed-out tones and blurring effects by adding clear water—or other liquids—to the lens. To inspire photographers, Lomography released a Liquid Guide that shows the results of what can be created with everything from diluted soy milk and salted water to mixtures of half-oil, half-water.
The HydroChrome Sutton’s Panoramic Belair Camera offers an extra way for photographers to get creative with their shots and do so in a way that makes analogue techniques feel fresh and fun. As Lomography describes, there's no "no digital trickery required" with this 35mm camera.
Image Credit: Lomography
The HydroChrome Sutton’s Panoramic Belair Camera offers an extra way for photographers to get creative with their shots and do so in a way that makes analogue techniques feel fresh and fun. As Lomography describes, there's no "no digital trickery required" with this 35mm camera.
Image Credit: Lomography
Trend Themes
1. Liquid-filled Camera Lenses - Opportunity for camera manufacturers to develop liquid-filled lenses for photography enthusiasts who want to achieve vintage aesthetics and unique visual effects.
2. Vintage Aesthetics - Opportunity for photography equipment companies to develop products and filters that help users achieve vintage aesthetics and washed-out tones.
3. Analog Techniques - Opportunity for photography accessory manufacturers to create products that enhance analog techniques and offer new ways for photographers to get creative with their shots.
Industry Implications
1. Camera Manufacturing - Disruptive innovation opportunity for camera manufacturers to incorporate liquid-filled lenses in their product offerings.
2. Photography Equipment - Disruptive innovation opportunity for photography equipment manufacturers to develop filters and accessories that cater to the demand for vintage aesthetics and unique visual effects.
3. Photography Accessories - Disruptive innovation opportunity for photography accessory manufacturers to create products that enhance analog techniques and offer new ways for photographers to get creative with their shots.
6.2
Score
Popularity
Activity
Freshness
