Organix Oaty Split Stix Come in Two Flavor Variations
Michael Hemsworth — August 22, 2024 — Lifestyle
References: organix & grocerytrader
The new Organix Oaty Split Stix snack is being added to the brand's product portfolio to provide consumers with a delicious option to enjoy at anytime of day. The snack is characterized by its dual-flavor profile that packs two flavors into each serving to let snackers enjoy them individually or together for different kinds of taste experiences. The snack comes in two flavor options to choose from including Apple Blackcurrant and Choco Banana, which each come in packs of five bars and are arriving in the UK as a non-HFSS product that comes in at less than 100-calories per serving.
Marketing Director Mandy Bobrowski spoke on the new Organix Oaty Split Stix snack saying, "For retailers, stocking Oaty Split Stix is a fantastic opportunity to meet the growing demand for healthier snacks for little ones. By offering Oaty Split Stix, retailers can appeal to parents who are looking for trustworthy brands that deliver both quality and nutritional value. This not only helps boost sales but also shows a retailer’s commitment to supporting healthier eating habits for the next generation.”
Marketing Director Mandy Bobrowski spoke on the new Organix Oaty Split Stix snack saying, "For retailers, stocking Oaty Split Stix is a fantastic opportunity to meet the growing demand for healthier snacks for little ones. By offering Oaty Split Stix, retailers can appeal to parents who are looking for trustworthy brands that deliver both quality and nutritional value. This not only helps boost sales but also shows a retailer’s commitment to supporting healthier eating habits for the next generation.”
Trend Themes
1. Dual-flavor Snacks - The introduction of snacks featuring dual-flavors that can be enjoyed separately or combined offers consumers versatile taste experiences.
2. Healthy Snack Options - New snack products that are low in calories and free from high-fat, salt, and sugar appeal to health-conscious consumers.
3. Convenient Packaged Snacks - Pre-packaged snacks in easily portable formats satisfy the growing demand for convenient and on-the-go food options.
Industry Implications
1. Snack Food Industry - Innovative dual-flavor snack products can drive new consumer interest and differentiation within the competitive snack market.
2. Health Food Products - As more consumers seek healthier snack alternatives, there is an increasing opportunity for brands to develop nutritious snack options that meet stringent health standards.
3. Retail Industry - Retailers offering diverse and healthy snack options can attract health-conscious parents and support long-term customer loyalty.
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