Bloom & Wild Makes It Easy to Order 'Letterbox Flowers'
Laura McQuarrie — May 4, 2016 — Tech
References: bloomandwild & itunes.apple
Bloom & Wild is like many other mobile apps that lets users conveniently order flowers, but there is one major difference that sets this bouquet delivery service apart from the rest.
All of the curated floral arrangements that are offered through Bloom & Wild are 'Letterbox Flowers,' which means that they are neatly delivered the next day inside of a slim box that will fit into a home's mail slot. By doing away with a vase and packing only the essentials into a thin cardboard box, this packaging system ensures that a person is able to receive a stunning bouquet whether or not they are home. Bloom & Wild simplifies the process of sending flowers to someone as a gift.
All of the curated floral arrangements that are offered through Bloom & Wild are 'Letterbox Flowers,' which means that they are neatly delivered the next day inside of a slim box that will fit into a home's mail slot. By doing away with a vase and packing only the essentials into a thin cardboard box, this packaging system ensures that a person is able to receive a stunning bouquet whether or not they are home. Bloom & Wild simplifies the process of sending flowers to someone as a gift.
Trend Themes
1. Letterbox Flower Delivery - The trend of delivering flowers in slim boxes that fit into mail slots allows for convenient and hassle-free delivery.
2. Curated Floral Arrangements - The trend of offering curated floral arrangements enhances the ease and convenience of ordering flowers through mobile apps.
3. Simplified Flower Gifting - The trend of simplifying the process of sending flowers as gifts through mobile apps offers a hassle-free solution for consumers.
Industry Implications
1. E-commerce - The e-commerce industry can benefit from integrating the concept of letterbox flower delivery, providing convenient and efficient shipping solutions.
2. Mobile Apps - Mobile app developers have the opportunity to create platforms for curated floral arrangements, streamlining the flower ordering process for users.
3. Packaging - The packaging industry can explore innovative approaches to designing slim boxes that fit mail slots, revolutionizing the way products are shipped.
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