Captain Morgan Created an Orange Vanilla Twist Rum Flavor for Summer
Katherine Pendrill — March 24, 2020 — Lifestyle
References: captainmorgan & delish
Creamsicles are one of the most popular treats and Captain Morgan Orange Vanilla Twist gives you a whole new way to enjoy the ironic duo of orange and vanilla.
Captain Morgan Orange Vanilla Twist is a brand-new summer edition rum flavor. More specifically, the spirit contains the brand's premium Caribbean rum with spice and other natural flavors. According to the brand, "This delicious liquid tastes like summer in a glass with the sweet and fruity combination of orange and vanilla." While the rum can be enjoyed on its own, Captain Morgan suggests pairing it with ginger ale, cola, or in an orange slushie for the ultimate summer drink.
As a summer edition rum, Captain Morgan Orange Vanilla Twist won't stick around for long.
Image Credit: Captain Morgan.
Captain Morgan Orange Vanilla Twist is a brand-new summer edition rum flavor. More specifically, the spirit contains the brand's premium Caribbean rum with spice and other natural flavors. According to the brand, "This delicious liquid tastes like summer in a glass with the sweet and fruity combination of orange and vanilla." While the rum can be enjoyed on its own, Captain Morgan suggests pairing it with ginger ale, cola, or in an orange slushie for the ultimate summer drink.
As a summer edition rum, Captain Morgan Orange Vanilla Twist won't stick around for long.
Image Credit: Captain Morgan.
Trend Themes
1. Creamsicle-flavored Spirits - Creating new flavors inspired by popular treats like creamsicles presents an opportunity for spirits brands to tap into nostalgic tastes and target new consumer preferences.
2. Seasonal Edition Releases - Introducing limited-edition flavors for specific seasons can create excitement, urgency, and drive sales for spirits brands.
3. Flavor Pairing Innovations - Exploring unique flavor combinations, such as orange and vanilla, opens up possibilities for innovative product development and differentiation in the spirits industry.
Industry Implications
1. Beverage Alcohol - The beverage alcohol industry can leverage creamsicle-flavored spirits to attract new consumers, create seasonal offerings, and explore flavor pairing opportunities.
2. Food and Beverage - The food and beverage industry can incorporate creamsicle-inspired flavors into a range of products, such as desserts, beverages, and snacks, to cater to consumer demand for nostalgic and innovative tastes.
3. Hospitality and Entertainment - Restaurants, bars, and other hospitality establishments can utilize creamsicle-flavored spirits to enhance their cocktail menus, attract customers with unique offerings, and create themed experiences.
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