Opium Infinity Cover Will Reveal New Words Ever 100 Years
Andrew Robichaud — June 23, 2009 — Art & Design
References: opiummagazine & psfk
The idea of the “Slowest Story Ever Told,” is one of the most innovative but ridiculous ideas I’ve ever heard. The idea behind it is a story that reads itself to you (meaning you can’t cheat). While all that sounds nifty, the catch is that the story is hidden beneath ink layers of Opium’s Infinity issue.
The nine-word story will be revealed word by word until the story is completed. Each word is covered in a thicker ink layer than the one before it.
"The ink is designed to break down as it is exposed to ultraviolet light and if Keats’ calculations are correct this will occur at a rate of one word per century," PSFK explains.
The total reading time of the magazine cover amounts to an entire millennium (so don’t ever count on knowing what it says).
Once again, both amazingly interesting but a little crazy.
The nine-word story will be revealed word by word until the story is completed. Each word is covered in a thicker ink layer than the one before it.
"The ink is designed to break down as it is exposed to ultraviolet light and if Keats’ calculations are correct this will occur at a rate of one word per century," PSFK explains.
The total reading time of the magazine cover amounts to an entire millennium (so don’t ever count on knowing what it says).
Once again, both amazingly interesting but a little crazy.
Trend Themes
1. Slowest Story Ever Told - Opportunity for creating long-lasting, immersive storytelling experiences by revealing a story word by word over a long period of time using innovative ink technologies.
2. Hidden Message Magazines - Disruptive innovation opportunity to create interactive magazine covers that require time and effort to reveal hidden messages, engaging readers in a unique way.
3. Ultraviolet Ink Technologies - Innovative use of ultraviolet ink technologies to create time-releasing, durable ink layers that break down and reveal content over an extended period, presenting new possibilities in various industries.
Industry Implications
1. Publishing - Publishing industry can explore the concept of slow-revealing stories to create immersive reading experiences, attracting readers who enjoy unique storytelling methods.
2. Printing - Printing companies can leverage the development of innovative ink technologies to create customized products, such as hidden message magazines, catering to consumer demand for interactive and engaging print media.
3. Advertising and Marketing - Advertising agencies can harness the idea of hidden message magazines to create attention-grabbing campaigns that require audience interaction and offer a unique brand experience.
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