This Florist Offers Two-Minute Ordering and 90-Minute Delivery
Charlotte Joyce Kidd — October 20, 2015 — Lifestyle
References: abetterflorist & venturebeat
This startup online florist is aiming to corner the South-East Asian flower delivery market with extremely efficient service and some added attention to detail -- plus fresher flowers!
It's not something that the average person thinks about often if it's not Valentine's Day or Mother's Day, but the demand for flower delivery services is huge. Online florists are cropping up to fill that demand all over the world, competing to offer the best and most efficient service.
Online florist startup A Better Florist recognizes that the key to harnessing that demand is offering the fastest and easiest process and adding some personalized touches. A Better Florist allows customers to order in just minutes and have their flowers delivered in less than an hour and a half. It sends a photo before delivery to confirm that the floral arrangement is exactly what the customer wanted. As an added bonus, its flowers are sourced from nearby, so they're only 2-4 days old when delivered -- most florists average 10-16 days.
It's not something that the average person thinks about often if it's not Valentine's Day or Mother's Day, but the demand for flower delivery services is huge. Online florists are cropping up to fill that demand all over the world, competing to offer the best and most efficient service.
Online florist startup A Better Florist recognizes that the key to harnessing that demand is offering the fastest and easiest process and adding some personalized touches. A Better Florist allows customers to order in just minutes and have their flowers delivered in less than an hour and a half. It sends a photo before delivery to confirm that the floral arrangement is exactly what the customer wanted. As an added bonus, its flowers are sourced from nearby, so they're only 2-4 days old when delivered -- most florists average 10-16 days.
Trend Themes
1. Ultra-efficient Service - An opportunity to disrupt the flower delivery industry by offering speedy and hassle-free online ordering and fast delivery.
2. Personalized Touches - Innovative floral businesses can differentiate themselves by offering personalized services, such as sending a photo before delivery to confirm the arrangement meets the customer's expectations.
3. Freshness Guarantee - There is potential for disruption by providing flowers sourced from nearby locations, ensuring that they are only a few days old, compared to the industry average of 10-16 days.
Industry Implications
1. Flower Delivery - Online florists can revolutionize the flower delivery industry by leveraging technology to provide ultra-efficient and personalized services.
2. E-commerce - The e-commerce industry can capitalize on the rising demand for fast and convenient flower delivery services by offering innovative online platforms for purchasing floral arrangements.
3. Agriculture and Floral Farming - The agriculture and floral farming industries have an opportunity to meet the demand for fresher flowers by sourcing and delivering locally grown blossoms.
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