The Bod App is a Plan B for Online Dates Gone Bad
Erica Francis — July 12, 2016 — Lifestyle
References: boddatingapp & psfk
Online dates have become the norm with the prolific introduction of sites like Match, e-Harmony or apps like Tinder and Bumble. While these sites and apps are a great way to meet potential mates in today's fast pace world, online dates can also go sour. Enter in the BOD dating app. The premise of the app is to pair people who are both on bad online dates.
The geo-location based app gives users the chance to escape a horrible date and meet someone new in the same area in real-time. The company likes to call it a user's 'plan-b.' BOD may be competition for apps like Tinder, which are also geo-based.
While the idea of BOD is interesting, the app would likely work best in heavily populated areas. The biggest hurdle is creating a large consumer base so that its users have a higher chance of connecting with someone new.
The geo-location based app gives users the chance to escape a horrible date and meet someone new in the same area in real-time. The company likes to call it a user's 'plan-b.' BOD may be competition for apps like Tinder, which are also geo-based.
While the idea of BOD is interesting, the app would likely work best in heavily populated areas. The biggest hurdle is creating a large consumer base so that its users have a higher chance of connecting with someone new.
Trend Themes
1. Geo-location Dating - Disruptive innovation opportunity: Develop a geo-location dating app that specifically targets users on bad online dates, allowing them to find someone new in real-time.
2. Online Dating Safety - Disruptive innovation opportunity: Create an online dating app or platform that focuses on ensuring the safety and security of its users, particularly when dates go sour.
3. Escape Mechanism Apps - Disruptive innovation opportunity: Design an app that provides users with an escape mechanism from unwanted situations, such as bad dates, by connecting them to alternative options nearby.
Industry Implications
1. Online Dating - Disruptive innovation opportunity: Explore new ways to enhance online dating experiences and address safety concerns through innovative technology.
2. Mobile Apps - Disruptive innovation opportunity: Develop mobile applications that leverage geo-location technology to provide users with real-time solutions to various challenges.
3. Social Networking - Disruptive innovation opportunity: Create social networking platforms that facilitate connections and interactions based on specific circumstances, such as escaping bad dates.
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