The Coconut Collab Launched an On-the-Go Yogurt with Granola
Laura McQuarrie — July 11, 2024 — Lifestyle
References: coconutco & vegconomist
In response to the rising demand for plant-based yogurt alternatives, brands are developing a wide range of grab-and-go options, and The Coconut Collab launched what it calls the UK’s first plant-based on-the-go yogurt with granola. The dairy-free Coconut Yog & Granola spotlights the brand's rich and creamy coconut-based yogurt made with ethically farmed coconuts used within the supply chain to reduce waste, and fermented live cultures for gut health.
This portable breakfast or snack pairs the nourishing yogurt—a source of calcium and vitamins—with granola clusters in a package with a spoon. While the brand offers many different ways for consumers to savor its coconut-based yogurts, this one is especially snackable and ready to take to school, work and more.
This portable breakfast or snack pairs the nourishing yogurt—a source of calcium and vitamins—with granola clusters in a package with a spoon. While the brand offers many different ways for consumers to savor its coconut-based yogurts, this one is especially snackable and ready to take to school, work and more.
Trend Themes
1. Plant-based Grab-and-go Snacks - With the surge in plant-based diets, there's growing innovation in convenient, portable snack options that cater to health-conscious consumers.
2. Ethically Sourced Ingredients - Brands are increasingly focusing on using ingredients that are not only nutritious but also ethically sourced, enhancing their appeal to eco-aware customers.
3. Functional Gut Health Foods - The inclusion of fermented live cultures in snacks highlights a trend towards foods that support gut health, which is seeing increased consumer interest.
Industry Implications
1. Plant-based Food Industry - This industry is expanding rapidly as demand for non-dairy and meat-free alternatives grows among vegans, vegetarians, and flexitarians.
2. Ethical and Sustainable Food Industry - There's a significant shift towards products that emphasize sustainability and ethical sourcing, appealing to the environmentally conscious market.
3. Health and Wellness Industry - Foods that promote probiotics and gut health align with consumer trends towards wellness and preventative healthcare.
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