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Upcycled Grapeseed Flours

Clean the Sky - Positive Eco Trends & Breakthroughs

Salute Santé!'s Flours Repurpose Leftovers from an Oil-Making Process

— January 25, 2024 — Eco
Salute Santé! makes two types of grapeseed flour that creatively repurpose press cake leftover from its oil-making process.

Naturally, both gluten-free grapeseed flour varieties are rich in antioxidants and dietary fiber, and useful for both sweet and savory baking applications. Both the Merlot Grapeseed Flour and the Chardonnay Grapeseed Flour are said to add nuttiness and crispy texture to everything from bread and muffins to pizzas, granolas and even homemade pasta. Alternatively, the products can also be enjoyed as smoothie add-ins or sprinkled over yogurt.

Brands are transforming by-products from production processes into new, value-packed and nutrient-rich products that not only minimize waste but also captivate consumers with their novel nature and versatility. Eco-conscious products like this one signal a paradigm shift in the market, where "waste" is repurposed into desirable and nutritious offerings.
Trend Themes
1. By-product Utilization - Upcycled grapeseed flours repurpose leftovers from an oil-making process, demonstrating a trend of brands transforming by-products into new, value-packed and nutrient-rich products.
2. Novelty and Versatility - Both gluten-free grapeseed flour varieties add nuttiness and crispy texture to a wide range of baked goods, signaling a trend of capturing consumers' attention with novel and versatile ingredients.
3. Eco-conscious Innovation - Products like these upcycled grapeseed flours represent a paradigm shift in the market, where waste is repurposed into desirable and nutritious offerings, reflecting a trend towards eco-consciousness and sustainability.
Industry Implications
1. Food and Beverage - The Food and Beverage industry is being disrupted by brands repurposing by-products to create new, value-packed products like upcycled grapeseed flours.
2. Gluten-free Products - The Gluten-Free Products industry can benefit from the incorporation of nutty and crispy grapeseed flour, expanding the range of versatile ingredients available to cater to gluten-free consumers.
3. Sustainability - The Sustainability industry is witnessing a shift towards repurposing waste into desirable and nutritious offerings, with upcycled grapeseed flours setting an example of eco-conscious innovation.
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