NOWATCH Brings the First "Awareable" to CES 2023
Laura McQuarrie — January 3, 2023 — Tech
NOWATCH is a screenless designer watch with a stylish and interchangeable gemstone face and EDA biosensing technology to help people live with more awareness in the present moment. This world-first "awareable" is premiering at CES 2023 and it shows off technology that was developed with Philips for the purpose of reducing stress.
This unique watch provides real-time feedback to the wearer about their movement, sleep and stress, so that they can take appropriate action in order to recover and restore. This screenless watch aims to combat overstimulation, anxiety and stress, all the while boosting mindfulness and enjoyment of the present moment.
NOWATCH CEO and co-founder Hylke Muntinga discovered in 2019 that he carries a rare genetic condition, PXE, which will ultimately cost him his eyesight. Inspired by his diagnosis, Muntinga is working in partnership with his co-founder, Timothée Manschot and Philips so that NOWATCH can provide a powerful solution to help people clear distractions and connect with their emotions and health.
This unique watch provides real-time feedback to the wearer about their movement, sleep and stress, so that they can take appropriate action in order to recover and restore. This screenless watch aims to combat overstimulation, anxiety and stress, all the while boosting mindfulness and enjoyment of the present moment.
NOWATCH CEO and co-founder Hylke Muntinga discovered in 2019 that he carries a rare genetic condition, PXE, which will ultimately cost him his eyesight. Inspired by his diagnosis, Muntinga is working in partnership with his co-founder, Timothée Manschot and Philips so that NOWATCH can provide a powerful solution to help people clear distractions and connect with their emotions and health.
Trend Themes
1. Awareables - The rise of awareables offer opportunities to develop screenless wearable devices with biosensing technologies for stress reduction and health improvement.
2. Biofeedback Technology - Biofeedback technology that provides real-time feedback for movement, sleep, and stress can help reduce anxiety and stress, opening up opportunities for health, wellness, and medical devices.
3. Screenless Wearable Devices - The development of screenless wearable devices offers unique opportunities for reducing overstimulation, anxiety and stress, promoting mindfulness, and improving well-being and health.
Industry Implications
1. Health and Wellness - The health and wellness industry can use biofeedback technology to develop wearable devices that help people manage their stress levels and improve their overall well-being.
2. Medical Devices - Screenless wearable devices with EDA biosensing technology can be used in medical devices to help people with anxiety disorders and stress-related illnesses.
3. Technology and Innovation - The development of screenless wearable devices and awareness technology offers new opportunities for innovation, disruption, and growth for technology companies and startups.
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