These Non-Alcoholic Beers Are Being Launched in the UK by Euroboozer
Michael Hemsworth — February 18, 2022 — Marketing
References: euroboozer & conveniencestore
These non-alcoholic beers are being launched by UK-based craft beer importer Euroboozer in a bid to help offer consumers more choice when it comes to picking up an alternative refreshment. The beers come from two breweries including Bohemia Regent and Stiegl in the Czech Republic and Austria, respectively, and include three options in all. This includes the Stiegl Zitrone 0.0%, Stiegl Freibier 0.0% and the Bohemia Regent Renegat Nealko.
Euroboozer Managing Director Martyn Railton commented on the new non-alcoholic beers saying, "The depth of the low/no alc beer category is incredible and demand continues grow year on year. I think standards continue to rise each year as well and these new offerings from two historic and iconic breweries are great examples of that.”
Euroboozer Managing Director Martyn Railton commented on the new non-alcoholic beers saying, "The depth of the low/no alc beer category is incredible and demand continues grow year on year. I think standards continue to rise each year as well and these new offerings from two historic and iconic breweries are great examples of that.”
Trend Themes
1. Non-alcoholic Beer - The rise of non-alcoholic beer presents an opportunity for companies to innovate and further expand the low or no-alcohol segment.
2. Imported Craft Beers - Importing craft beers from different regions and countries offers a unique opportunity to introduce new flavors and varieties for consumers.
3. Health and Wellness Beverages - The demand for healthier beverage alternatives presents an opportunity for companies to innovate and launch healthier, low-calorie and non-alcoholic beverages.
Industry Implications
1. Beverage Industry - The demand for low or no-alcohol beverages, as well as imported or craft beers, presents an opportunity for companies to enter or expand in the beverage industry.
2. Hospitality Industry - The rise of non-alcoholic beverages offers an opportunity for bars and restaurants to expand their offerings and attract a wider range of consumers.
3. Retail Industry - The increasing demand for non-alcoholic and low-calorie beverages offers opportunities for retailers to provide healthier options and diversify their product offerings.
5.3
Score
Popularity
Activity
Freshness
