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Caffeinated Strawberry Seltzers

Clean the Sky - Positive Eco Trends & Breakthroughs

NOCCO Miami Strawberry is Vegan, Sugar-Free, and Low in Calories

— April 24, 2020 — Lifestyle
NOCCO Miami Strawberry is an exciting new beverage that caters to the health-conscious crowd.

NOCCO is a Swedish beverage company that specializes in carb-free drinks that can be enjoyed in connection to a workout. The latest addition to the brand's drink lineup is NOCCO Miami Strawberry. Like the rest of the brand's drinks, the beverage is carbonated and caffeinated with green tea extract, but also features a sweet strawberry flavor.

NOCCO Miami Strawberry is not just an exciting new flavor for the brand, but it is also NOCCO's first flavor extension for the US market. As CEO Ben Jones explains, "The vibrant Miami packaging and delicious strawberry flavor will be another major springboard for NOCCO. We are stoked to make it available to the fitness community here in the US."


Image Credit: NOCCO.
Trend Themes
1. Carb-free Beverages - There is a growing trend towards carb-free beverages that cater to health-conscious individuals, presenting opportunities to create innovative drinks with unique flavors and added benefits.
2. Flavor Extensions - Flavor extensions of existing product lines are becoming increasingly popular, offering brands the chance to expand their offerings and capture new market segments.
3. Caffeinated Drinks - Caffeinated drinks, particularly those using natural sources such as green tea extract, are gaining popularity as consumers look for healthier alternatives to traditional energy drinks.
Industry Implications
1. Beverage Industry - The Beverage industry should continue to explore trends towards healthier, low-calorie options and unique flavor extensions to capture market share and appeal to health-conscious consumers.
2. Fitness Industry - The Fitness industry can capitalize on carb-free, caffeinated beverages like NOCCO Miami Strawberry as a way to offer a unique beverage option and enhance the workout experience for consumers.
3. Packaging Industry - The Packaging industry should consider the impact of bold, vibrant packaging like NOCCO Miami Strawberry as a way to appeal to target markets and reflect the beverage's unique flavors and benefits.
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