Gamified Skincare Memberships

Barefaced's No Sun Club is a next-gen loyalty experience for skincare enthusiasts and it offers a gamified experience that turns passive consumers into active contributors. Seamlessly integrated into the Brand's Shopify storefront, No Sun Club invites members to climb the ranks from Insider to Overachiever to unlock access to points, exclusive content, limited-edition collectibles and exclusive events. Unlike other loyalty initiatives that are hosted on separate platforms, No Sun Club is an all-in-one place where members can buy, sell and even trade rewards.

Members gain access to challenges and rewards with the No Sun Club, and this community specifically supports consumers who invest in their skincare as a lifestyle.

New members to the No Sun Club will begin with perks like access to early sales, exclusive content and a tier entry reward.