Nickelodeon Cleans Up Its Branding for 30th Anniversary
Marissa Brassfield — August 8, 2009 — Pop Culture
References: idsgn.org
It looks like Nickelodeon's new logo for its 30th anniversary is an attempt to clean up its image. But is such noticeable rebranding necessary?
The first image of the gallery shows the Nickelodeon logo on signage for the Animation Festival 2009. Its lower case typeface and slightly stylized 'i' is a far cry from the splat we've grown to love over the past 25 years.
Is Nickelodeon's logo change necessary? Weigh in below.
Implications - Businesses can appeal to new audiences and consumers by re-branding themselves to keep up with technological and societal changes. By staying updated on consumer interests and demands, even those beyond a respective industry, a business can avoid becoming outdated or irrelevant.
The first image of the gallery shows the Nickelodeon logo on signage for the Animation Festival 2009. Its lower case typeface and slightly stylized 'i' is a far cry from the splat we've grown to love over the past 25 years.
Is Nickelodeon's logo change necessary? Weigh in below.
Implications - Businesses can appeal to new audiences and consumers by re-branding themselves to keep up with technological and societal changes. By staying updated on consumer interests and demands, even those beyond a respective industry, a business can avoid becoming outdated or irrelevant.
Trend Themes
1. Rebranding for New Audiences - Businesses can appeal to new audiences and consumers by re-branding themselves to keep up with technological and societal changes.
2. Staying Updated on Consumer Interests - By staying updated on consumer interests and demands, even those beyond a respective industry, a business can avoid becoming outdated or irrelevant.
3. Adapting to Technological Changes - Businesses need to adapt to technological changes to ensure they stay relevant in a rapidly evolving market.
Industry Implications
1. Marketing and Advertising - The marketing and advertising industry can take advantage of rebranding opportunities to reach new target audiences and stay ahead of competitors.
2. Entertainment and Media - The entertainment and media industry needs to stay updated on consumer interests and demands to provide engaging content and avoid becoming outdated.
3. Technology - The technology industry must adapt to technological changes to remain competitive and meet the evolving needs of consumers.
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