The Nestlé nesQino Uses Premixed Sachets to Brew Drinks
Michael Hemsworth — May 2, 2020 — Lifestyle
Smoothies and shakes have surged in popularity in recent years as consumers shift towards healthier lifestyles, which is seeing new solutions like the Nestlé NesQino drink machine be developed. The digital beverage solution is capable of creating 21 different superfood drinks that are all made with 100% natural ingredients and packaged in individual serving sachets. The drinks are prepared by the machine that's completely silent and digitally connected to even make it suitable for use in the office.
Head of Nestlé's Dairy Strategic Business Unit Mayank Trivedi spoke on the Nestlé nesQino drink machine saying, "nesQino is a personalised solution that reinvents good-for-you drinks to create wellness that fits the lives of our consumers. In all our recipes, we’ve used a selection of natural ingredients known to do you good, to create delicious customisable drinks.”
Head of Nestlé's Dairy Strategic Business Unit Mayank Trivedi spoke on the Nestlé nesQino drink machine saying, "nesQino is a personalised solution that reinvents good-for-you drinks to create wellness that fits the lives of our consumers. In all our recipes, we’ve used a selection of natural ingredients known to do you good, to create delicious customisable drinks.”
Trend Themes
1. Healthy Beverage Solutions - The surge in popularity of smoothies and shakes has created opportunities for innovative at-home drink machines like the Nestlé NesQino that offer personalized, superfood drink options.
2. Digital Beverage Solutions - The Nestlé NesQino's digital connectivity and silent operation opens up possibilities for developing more advanced and interactive drink machines that cater to consumer preferences.
3. Personalized Wellness Drinks - The use of natural ingredients and individual serving sachets in the Nestlé NesQino introduces the trend of customizable wellness drinks, offering disruptive innovation opportunities for the beverage industry.
Industry Implications
1. Health and Wellness - The increasing consumer demand for healthier lifestyles and wellness products drives the growth of the health and wellness industry, including the development of at-home superfood drink mixers.
2. Food and Beverage - The rise of alternative beverages like smoothies and shakes creates opportunities for innovation and market expansion in the food and beverage industry, particularly in the segment of personalized and healthy drink options.
3. Home Appliance - The development of advanced, digitally connected drink machines like the Nestlé NesQino opens up innovative possibilities for the home appliance industry to create more efficient and interactive home beverage solutions.
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