The Mother London Stella Artois Commercial Finds the Perfect Man
Jamie Danielle Munro — June 15, 2011 — Marketing
References: motherlondon & creativecriminals
The Mother London Stella Artois 'Respect' commercial presents a handsome man who is prepared to bare all to impress a lady. It's amazing how far some will go to find true love.
The commercial is set in the streets of Paris, and as an attractive young woman walks buy, a man is captivated by her presence. However, in order to really impress her, every puddle in the street must be covered with an article of clothing so as she does not get her dainty feet wet. Unfortunately for this Romeo, it appears there was a heavy thunder storm the day before, and puddles are abundant. No matter how naked he becomes, however, the Mother London Stella Artois commercial demonstrates what real men will do for love, and what a real woman will endure for a beer.
The commercial is set in the streets of Paris, and as an attractive young woman walks buy, a man is captivated by her presence. However, in order to really impress her, every puddle in the street must be covered with an article of clothing so as she does not get her dainty feet wet. Unfortunately for this Romeo, it appears there was a heavy thunder storm the day before, and puddles are abundant. No matter how naked he becomes, however, the Mother London Stella Artois commercial demonstrates what real men will do for love, and what a real woman will endure for a beer.
Trend Themes
1. Personalization in Advertising - Opportunity for brands to create personalized and targeted ads that resonate with individual consumers.
2. Emotional Marketing - Opportunity for brands to evoke strong emotions in their advertising to create memorable and impactful campaigns.
3. Storytelling in Advertising - Opportunity for brands to use compelling storytelling techniques to engage and connect with their audience.
Industry Implications
1. Beverage Industry - Opportunity for beverage companies to create innovative and attention-grabbing advertisements to differentiate their products.
2. Fashion Industry - Opportunity for fashion brands to collaborate with advertisers to create unique and visually appealing campaigns.
3. Entertainment Industry - Opportunity for entertainment companies to leverage emotional marketing techniques to promote their content and attract audiences.
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