The Model 1 Curve Campaign Showcases Its Plus-Sized Models
Meghan Young — March 27, 2014 — Fashion
References: models1blog & fashiongonerogue
The femme fatale has been given a voluptuous makeover in the Model 1 Curve Campaign, which is appropriately named after the iconic vixen. It was shot to showcase the London-based modelling agency's roster of gorgeous plus-sized models. Clad in nothing more than a wardrobe of sexy lingerie, they proudly display their full figures for the camera.
The Model 1 Curve Campaign was shot by photographer Michelle George in a dark boudoir setting. It stars Iskra Lawrence, Charlotte Quita Jones, Karmi Pinning, Lucinda Warby and Stephanie Van Den Bergh, who succeed with gold stars at channeling their inner pin-up girl. The seductive images not only bring people's attention to such beautiful talent, it also celebrates their sizes and shapes, which aren't often seen in magazines.
The Model 1 Curve Campaign was shot by photographer Michelle George in a dark boudoir setting. It stars Iskra Lawrence, Charlotte Quita Jones, Karmi Pinning, Lucinda Warby and Stephanie Van Den Bergh, who succeed with gold stars at channeling their inner pin-up girl. The seductive images not only bring people's attention to such beautiful talent, it also celebrates their sizes and shapes, which aren't often seen in magazines.
Trend Themes
1. Plus-sized Fashion - The campaign showcases the growing demand for plus-sized fashion and highlights the opportunities for brands to cater to this market.
2. Body Positivity - The campaign promotes body positivity and encourages brands to embrace inclusivity in their advertising and marketing strategies.
3. Diverse Representation - The campaign emphasizes the importance of diverse representation in the fashion industry and presents an opportunity for brands to feature models of different shapes and sizes.
Industry Implications
1. Fashion - The fashion industry can capitalize on the rising demand for plus-sized fashion and create inclusive and body-positive campaigns.
2. Advertising - The advertising industry can adopt a more diverse and inclusive approach to representation, showcasing models of all sizes and promoting body positivity.
3. Photography - The photography industry has the opportunity to capture diverse and empowered images of models, challenging traditional beauty standards and promoting body inclusivity.
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