The Fazer Marianne Mint Candy Packaging is Stripy and Chromatic
Michael Hemsworth — September 15, 2016 — Lifestyle
References: pentagondesign.fi & packageinspiration
The Fazer Marianne mint candy packaging is a special edition design that was created by Pentagon Design of Finland. Featuring two flavor varieties including chocolate-filled mint and toffee-filled mint, the Fazer Marianne candy packaging features red with white and blue with white color styles, respectively.
The rather hypnotic stripes that are emblazoned onto the packaging of the Fazer Marianne candies help to set them apart from other products in the candy aisle or at the checkout. The bold use of handwriting for the word Marianne on the front of the mint candy packaging helps to position the product as being personalized. This helps to link the product to a person rather than a brand to make it more inviting for consumers to consider purchasing.
The rather hypnotic stripes that are emblazoned onto the packaging of the Fazer Marianne candies help to set them apart from other products in the candy aisle or at the checkout. The bold use of handwriting for the word Marianne on the front of the mint candy packaging helps to position the product as being personalized. This helps to link the product to a person rather than a brand to make it more inviting for consumers to consider purchasing.
Trend Themes
1. Premium Candy Packaging Design - There is an opportunity for designers to create unique and personalized candy packaging that stands out on the shelves and captures the attention of consumers.
2. Bold Typography - Using bold and personalized typography on candy packaging can help to associate the product with individual consumers rather than just a brand.
3. Hypnotic Stripes on Packaging - Creating unique and hypnotic striped designs on candy packaging can make them stand out and capture the attention of consumers.
Industry Implications
1. Candy Industry - With an increasing focus on unique and personalized packaging, there is an opportunity for candy companies to invest in design to appeal to consumers.
2. Packaging Industry - The demand for unique and personalized packaging is growing, offering opportunities for packaging companies to innovate and provide new solutions.
3. Food Retail Industry - Retailers can take advantage of the trend towards personalized and eye-catching packaging by stocking candy products that feature bold typography and hypnotic stripes.
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