Ideas
Explore the world's #1 largest database of ideas and innovations, with 477,692 inspiring examples.
Trend Reports
Discover why 1,285 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 107,665 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,285 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 107,665 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,232 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 477,692 cutting edge ideas.

Congestion Creativity

Clean the Sky - Positive Eco Trends & Breakthroughs

Bloomberg's New 'Midtown in Motion' Initiative Transforms New York City

— July 21, 2011 — Social Good
Bringing the full technological capacities of the NYC to light, Mayor Michael Bloomberg is launching a new, city-wide operation called 'Midtown in Motion,' which hopes to monitor traffic, reduce congestion and improve efficiency in the growing metropolis.

As so-called 'Alpha Cities' continue to expand and consume smaller, neighboring towns, it's incredibly important to regularly re-evaluate the blueprints of the city, so as to ensure all the gears are running smoothly. By deploying a huge network of cameras, microwave sensors and E-ZPass readers, Mayor Bloomberg hopes to collect information on the city's driving habits and accordingly play around with traffic lights and turn signals.

This is a seemingly mundane detail of city-preserving, but it's incalculably important. Metropolitan centers like London and Paris develop at a slower pace because of their rarely revised, often-confusing city plans.
Trend Themes
1. Smart City Infrastructure - The Midtown in Motion initiative provides an opportunity for businesses to invest in technologies that support smart city infrastructure like IoT sensors, data processing, and predictive analytics to improve urban planning and development.
2. Traffic Management Solutions - As cities continue to expand, businesses can create cost-effective traffic management solutions using the Midtown in Motion project as an example to reduce congestion, improve mobility, and enhance citizen safety.
3. Microwave Sensing Technology - The Midtown in Motion initiative illustrates an opportunity for businesses to explore the potential of microwave sensing technology for tracking traffic data and shaping urban mobility strategies.
Industry Implications
1. Infrastructure - The Midtown in Motion initiative underscores the need for investment in infrastructure to support the development of smart cities and improved urban planning.
2. Transportation - The Midtown in Motion project provides an opportunity for transportation businesses to collaborate with cities, leveraging technology for efficient and sustainable transportation systems.
3. Information Technology (IT) - As cities like New York become smarter, IT companies can invest in machine learning, IoT, and big data analytics to create efficient solutions that promote urban development and enhance quality of life for urban residents.
0.9
Score
Popularity
Activity
Freshness