Mess With Texas
Jessica Frank — March 18, 2008 — Social Good
References: messwithtexas & messwithtexas
Fashion and politics seem to be going hand-in-hand these day. Everyone and their mother's bastard step child is capitalizing on the impending election and ousting of the Bush Reign of Terror. With this much clutter it is easy to lose your message, but with a name like Mess With Texas, I think that will be hard to do.
The site itself is a quirky platform that follows a less mainstream take on the political front of 08. Beyond that, it is a voice for people who want to make a change, and wear their message proudly. Who knew messing with Texas could look so fierce?
The site itself is a quirky platform that follows a less mainstream take on the political front of 08. Beyond that, it is a voice for people who want to make a change, and wear their message proudly. Who knew messing with Texas could look so fierce?
Trend Themes
1. Fashion-politics Connection - Disruptive innovation opportunity: Develop a platform that combines fashion and politics to engage and empower individuals.
2. Non-mainstream Political Messaging - Disruptive innovation opportunity: Create a platform for unconventional political campaigns that deviate from traditional messaging strategies.
3. Political Activism Through Fashion - Disruptive innovation opportunity: Explore ways to leverage fashion as a means of promoting political activism and sparking conversations.
Industry Implications
1. Fashion Industry - Disruptive innovation opportunity: Introduce new fashion lines that align with political causes and inspire social change.
2. Technology Industry - Disruptive innovation opportunity: Develop innovative digital platforms for political campaigning and activism.
3. Marketing Industry - Disruptive innovation opportunity: Provide novel marketing strategies to help political candidates and their campaigns stand out in a crowded field.
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