Pirajean Lees & Olly Bengough Collaborate on This Project
Kalin Ned — May 4, 2022 — Art & Design
This members' club interior is the result of a collaboration between London-based design studio Pirajean Lees and Olly Bengough who is the owner and creative director of Koko—an iconic music venue that was recently renovated and expanded to include a memberships' club. The new addition is known as 'The House of Koko.'
Members' clubs are a great space to conduct business, socialize, dine, and have a good time. Predominantly used to entertain and impress clients and colleagues, such spaces are usually designed to evoke a certain level of luxury and exclusivity that draws people in. Pirajean Lees and Olly Bengough created a members' club interior that boasted chic modular furniture, soft furnishings, and ornamental details. The interiors were also informed by Koko's "theatrical past" and "playfully reflect how traditional theatres used to run."
Image Credit: Lesley Lau
Members' clubs are a great space to conduct business, socialize, dine, and have a good time. Predominantly used to entertain and impress clients and colleagues, such spaces are usually designed to evoke a certain level of luxury and exclusivity that draws people in. Pirajean Lees and Olly Bengough created a members' club interior that boasted chic modular furniture, soft furnishings, and ornamental details. The interiors were also informed by Koko's "theatrical past" and "playfully reflect how traditional theatres used to run."
Image Credit: Lesley Lau
Trend Themes
1. Luxury Members' Club Design - There is an opportunity to disrupt the luxury members' club industry by incorporating innovative and modern design elements to elevate the experience for members.
2. Modular Furniture Design - The trend of modular furniture design presents an opportunity for furniture and interior design industries to create versatile and customizable pieces that can fit any space and style.
3. Incorporating Theatrical Elements in Interior Design - Designers and architects can disrupt traditional interior design by incorporating theatrical elements and creating immersive experiences for clients and customers.
Industry Implications
1. Hospitality - Innovative luxury members' club design can disrupt the hospitality industry by attracting high-end clients and setting new standards for exclusive spaces.
2. Furniture - The trend for modular furniture design presents an opportunity for the furniture industry to innovate and create versatile, sustainable and customizable pieces that can fit any space and style.
3. Interior Design - Incorporating theatrical elements in interior design can bring a new level of novelty and innovation to the industry, allowing designers to create immersive experiences that evoke emotions and memories.
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