Bolyard's Meat and Provisions is Selling a 'MeatHeart' Box for Valentine's Day
Laura McQuarrie — February 3, 2017 — Lifestyle
References: bolyardsmeat & ksdk
As as alternative to selling heart-shaped boxes of candies, chocolate or other confections to satisfy a sweet tooth, Bolyard's Meat and Provisions is offering savory meat boxes for Valentine's Day this year.
The 'MeatHeart' boxes include a selection of house-made charcuterie, including a few festively shaped cuts. In total, there are nine different types of cured or smoked meats included and in the same way that the contents of a box of Valentine's Day chocolates is labeled, the MeatHeart box also includes details of each piece of meat. These alternative gift boxes can be pre-ordered for a limited time during this holiday period.
Outside of Valentine's Day, the business in Maplewood, Missouri also offers a variety of kits for meat lovers, including the 'Weekend Warrior' and 'Meat for the Week.'
The 'MeatHeart' boxes include a selection of house-made charcuterie, including a few festively shaped cuts. In total, there are nine different types of cured or smoked meats included and in the same way that the contents of a box of Valentine's Day chocolates is labeled, the MeatHeart box also includes details of each piece of meat. These alternative gift boxes can be pre-ordered for a limited time during this holiday period.
Outside of Valentine's Day, the business in Maplewood, Missouri also offers a variety of kits for meat lovers, including the 'Weekend Warrior' and 'Meat for the Week.'
Trend Themes
1. Savory Gift Boxes - The trend of offering alternative gift boxes filled with savory items instead of traditional sweets provides an opportunity for businesses to cater to those with a preference for savory flavors.
2. House-made Charcuterie - The trend of creating and selling house-made charcuterie provides an opportunity for businesses to showcase their unique and high-quality meat products.
3. Pre-order Limited Editions - The trend of offering pre-order options for limited edition gift boxes allows businesses to create a sense of exclusivity and anticipation among their customers.
Industry Implications
1. Food and Beverage - The food and beverage industry can capitalize on the trend of offering alternative gift boxes filled with savory items, giving customers more choices beyond traditional sweet treats.
2. Artisanal Meat Products - The trend of creating and selling house-made charcuterie presents an opportunity for the artisanal meat products industry to showcase their craftsmanship and unique flavors.
3. E-commerce - The trend of offering pre-order options for limited edition gift boxes provides an opportunity for the e-commerce industry to attract customers with exclusive and limited-edition products.
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