The Maroon 5 ‘Payphone' Video Gets the Cartoon Treatment
Jennifer Gosnell — May 8, 2012 — Pop Culture
References: iconvsicon & rollingstone
Maroon 5's first LP from the upcoming 'Overexposed' album has been released and is titled 'Payphone.' The video, displayed with a comic book-esque aesthetic, offers some new beats by the band, who is looking to pump up their image and style with some new club-like hits.
Payphone, in classic Maroon 5, fashion focuses on the story of a broken heart. The heavy subject matter is made more lighthearted with the cartoon theme. With a main character that looks suspiciously like lead singer Adam Levine, the Payphone video takes a step away from the hyper-sexualized videos of Maroon 5's past.
Changing their image is a big part of any band's lasting vitality. With the new image and sound, Maroon 5 is straying far enough away to remain fresh, but staying close enough to home to retain their fan base. The 3D comic strip presented is a look at the new overall changes heading Maroon 5's way. The new album is set to release on June 26th.
Payphone, in classic Maroon 5, fashion focuses on the story of a broken heart. The heavy subject matter is made more lighthearted with the cartoon theme. With a main character that looks suspiciously like lead singer Adam Levine, the Payphone video takes a step away from the hyper-sexualized videos of Maroon 5's past.
Changing their image is a big part of any band's lasting vitality. With the new image and sound, Maroon 5 is straying far enough away to remain fresh, but staying close enough to home to retain their fan base. The 3D comic strip presented is a look at the new overall changes heading Maroon 5's way. The new album is set to release on June 26th.
Trend Themes
1. Comic Book Music Videos - Disruptive innovation opportunity: Combining music and animation in music videos to create a visually engaging and unique experience for viewers.
2. Evolution of Band Image - Disruptive innovation opportunity: Rebranding and changing the image of a band to appeal to a broader audience and stay relevant in the music industry.
3. 3D Comic Strip Aesthetic - Disruptive innovation opportunity: Incorporating 3D comic strip aesthetics in music videos to create a distinctive and immersive visual experience.
Industry Implications
1. Music Industry - Disruptive innovation opportunity: Exploring new ways to present music and engage with audiences through innovative music videos.
2. Animation Industry - Disruptive innovation opportunity: Collaborating with musicians to create animated music videos and expand the boundaries of animation in the entertainment industry.
3. Entertainment Industry - Disruptive innovation opportunity: Leveraging the combination of music and visual storytelling to create dynamic and captivating content across various entertainment mediums.
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