DAVIDsTEA Launches Manoomin Apple Pie in Celebration of Culture and Community
Georgia Wray Norsten — April 5, 2025 — Lifestyle
References: davidstea
'Manoomin Apple Pie' is the newest blend from DAVIDsTEA, crafted in collaboration with Indigenous-owned Tea Horse, and it’s everything cozy season dreams are made of. Launched April 3, this herbal tea is a warm hug in a cup -- layering the comforting flavor of freshly baked apple pie with roasted wild rice (manoomin), cinnamon, clove, and nutmeg.
Rooted in a family recipe passed down through generations, this caffeine-free blend is a story of connection, heritage, and shared values. The launch continues DAVIDsTEA’s growing partnership with Tea Horse, co-founded by Anishinaabe ikwe Denise Atkinson, and honors Indigenous traditions while celebrating sustainability and craftsmanship.
As part of a limited-edition capsule, 10% of proceeds from the collection -- including 'Manoomin Maple' and the beautifully illustrated Nordic Mug by artist Emily Kewageshig -- will support the Native Women’s Association of Canada.
Image Credit: DAVIDsTEA
Rooted in a family recipe passed down through generations, this caffeine-free blend is a story of connection, heritage, and shared values. The launch continues DAVIDsTEA’s growing partnership with Tea Horse, co-founded by Anishinaabe ikwe Denise Atkinson, and honors Indigenous traditions while celebrating sustainability and craftsmanship.
As part of a limited-edition capsule, 10% of proceeds from the collection -- including 'Manoomin Maple' and the beautifully illustrated Nordic Mug by artist Emily Kewageshig -- will support the Native Women’s Association of Canada.
Image Credit: DAVIDsTEA
Trend Themes
1. Cultural Preservation Through Ingredients - Blending traditional ingredients with modern flavors offers a unique opportunity to preserve cultural heritage in the culinary world.
2. Collaborative Artisanal Partnerships - Cross-cultural collaborations between brands and local artisans can enhance product authenticity and introduce new cultural elements to mainstream markets.
3. Limited-edition Products with Purpose - Launching limited-edition items that support social causes and tell stories can engage conscious consumers and build brand loyalty.
Industry Implications
1. Specialty Tea - The specialty tea market is ripe for innovation with unique flavors that celebrate cultural narratives and traditional craftsmanship.
2. Sustainable Food and Beverage - Exploring sustainable and culturally significant ingredients can redefine value propositions in the food and beverage industry.
3. Socially Conscious Retail - Retail segments that focus on social impact through product sales are tapping into a growing consumer desire for purpose-driven purchases.
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