The Manischewitz Cold Brew Macaroons are Packed with Flavor
Michael Hemsworth — March 5, 2020 — Marketing
References: manischewitz & progressivegrocer
The Manischewitz Cold Brew Macaroons have been unveiled by the brand just in time for Passover celebrations to offer consumers a premium dessert option that doesn't skimp when it comes to artisan-style flavor.
The Kosher product comes in two flavor options including Cold Brew Earl Grey and Cold Brew Coffee macaroons, which are both sure to satisfy consumers seeking out an alternative option to enjoy in place of traditional varieties. The products are made with real coffee and tea, and feature a shelf life of nine months to ensure they will last well after Passover has finished (if they don't get eaten all at once).
The Manischewitz Cold Brew Macaroons come in 10 ounce canisters with a suggested price point of $6.99-$7.99 each.
The Kosher product comes in two flavor options including Cold Brew Earl Grey and Cold Brew Coffee macaroons, which are both sure to satisfy consumers seeking out an alternative option to enjoy in place of traditional varieties. The products are made with real coffee and tea, and feature a shelf life of nine months to ensure they will last well after Passover has finished (if they don't get eaten all at once).
The Manischewitz Cold Brew Macaroons come in 10 ounce canisters with a suggested price point of $6.99-$7.99 each.
Trend Themes
1. Artisan-style Kosher Desserts - Create artisan-style kosher desserts with unique flavor combinations to appeal to consumers looking for alternative dessert options.
2. Cold Brew Flavored Treats - Experiment with cold brew coffee and tea flavors to create a new line of desserts that cater to the growing demand for cold brew products.
3. Extended Shelf Life Products - Develop desserts with an extended shelf life using natural ingredients to satisfy consumer demand for products that can be enjoyed beyond the holiday season.
Industry Implications
1. Food and Beverage - Food and beverage companies can focus on creating unique kosher desserts for the growing demand from consumers looking for alternative dessert options.
2. Coffee and Tea - The coffee and tea industry can leverage the growing demand for cold brew products to create a new line of flavored treats.
3. Packaged Foods - Packaged food companies can focus on developing products with an extended shelf life using natural ingredients to meet the demand for longer lasting products.
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