Carlos Calderon — March 23, 2007 — Lifestyle
References: lelabofragrances & notcot
Feel like an excentric perfume designer with your own ikfactory kit. Popularity of this will no doubt be propelled by the new movie Perfume, the Story of a Murderer by Patrick Suskind. With this "Olfactionary" kit made by Le Labo The Olfactionary is a collection of forty 2.5 mL bottles, each filled with natural essences which are the principal scents in perfumes. They also include olfactory keys (blotters) for sampling the scents.
Implications - The training that Le Labo offers will give the novice the opportunity to fine tune their sense of smell; afterwards you will be able to discern the nuances of smell in any perfume.
Implications - The training that Le Labo offers will give the novice the opportunity to fine tune their sense of smell; afterwards you will be able to discern the nuances of smell in any perfume.
Trend Themes
1. DIY Perfume Kits - As people seek more personalized experiences, the market for DIY perfume kits that allow customers to create their own scent will continue to grow.
2. Sensory Training - There is an increasing demand for sensory training programs, like the one offered by Le Labo, that teach people to fine-tune their sense of smell.
3. Natural Scents - As consumers become more conscious of sustainability, there will be a greater focus on using natural essences in perfumes, creating opportunities for companies that specialize in sourcing natural scents.
Industry Implications
1. Beauty and Personal Care - DIY perfume kits and sensory training programs will disrupt the traditional beauty industry by allowing consumers to create their own personalized fragrances.
2. Education and Training - The rise of sensory training programs presents opportunities for education and training companies to develop courses and programs that teach people to fine-tune their senses.
3. Sustainability - Companies specializing in sourcing natural scents have the potential to disrupt the fragrance industry by providing sustainable alternatives to synthetic fragrances.
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