Maille Mustard Comes in Squeeze Bottles Made with PCR Plastic
Laura McQuarrie — July 30, 2019 — Eco
References: us.maille & prnewswire
This summer, Maille mustard is now introducing its first post-consumer recycled plastic squeeze bottles, offering its classic mustard recipes in an eco-friendly new format. The brand's signature Dijon Originale and Old Style mustard products are now accessible in easy-to-use squeeze bottles made with 99% post-consumer recycled plastic. According to Drew McPartlin, Associate Brand Manager for Maille North America, "As we expand our product range, it is critical for us to be mindful about our carbon footprint and commit to a flavorful planet."
Factors like demand from consumers who want to see more mindful packaging options and the cost of virgin materials are changing the way many brands across the food industry and beyond are choosing to package their products.
Factors like demand from consumers who want to see more mindful packaging options and the cost of virgin materials are changing the way many brands across the food industry and beyond are choosing to package their products.
Trend Themes
1. Mindful Packaging - The demand for more mindful packaging options is driving brands to explore sustainable and eco-friendly alternatives.
2. Recycled Plastic Packaging - Brands are adopting the use of post-consumer recycled plastic in their packaging to reduce their carbon footprint and contribute to a more sustainable planet.
3. Easy-to-use Squeeze Bottles - The adoption of easy-to-use squeeze bottles made with recycled plastic provides convenience to consumers while promoting eco-friendly practices.
Industry Implications
1. Food Packaging - Food brands are embracing sustainable packaging to meet the increasing demand for eco-friendly options and reduce their environmental impact.
2. Consumer Goods - The use of recycled plastic packaging is being adopted across various consumer goods industries to align with sustainable practices and attract conscious consumers.
3. Packaging Manufacturing - The production and innovation of easy-to-use squeeze bottles made with post-consumer recycled plastic present opportunities for the packaging manufacturing industry to meet the growing demand for sustainable solutions.
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