'Luxardo Espresso Liqueur' Lauches in the U.S. Ahead of the Holidays
References: luxardo.it & bevnet
‘Luxardo Espresso Liqueur’ is the newest addition to the Luxardo portfolio of modern and classic cocktails. Dark chocolate and bitter espresso flavors, together with undertones of sweet vanilla, are present in the flavor profile of this espresso-based drink. The ‘Luxardo Espresso Liqueur’ has a distinctive deep rich brown tint, 137 mg of caffeine per ounce, and strong espresso and dark chocolate flavors. It is an entirely natural product without any additional color.
Luxardo Espresso Liqueur is ideal for creating a sophisticated espresso cocktail or serving plain or over ice as a delicious treat. The delectable liqueur is now available in the U.S.
“Most products offered in this category are coffee-based liqueurs, which means your Espresso Martini likely won’t have that rich vein of espresso flavor,” said Brian Radics, Chief Marketing Officer of Hotaling & Co. “Luxardo is the quintessential Italian brand to perfectly craft an espresso liqueur for an authentic, ultra-premium tasting Espresso Martini. [...]”
Image Credit: Luxardo
Luxardo Espresso Liqueur is ideal for creating a sophisticated espresso cocktail or serving plain or over ice as a delicious treat. The delectable liqueur is now available in the U.S.
“Most products offered in this category are coffee-based liqueurs, which means your Espresso Martini likely won’t have that rich vein of espresso flavor,” said Brian Radics, Chief Marketing Officer of Hotaling & Co. “Luxardo is the quintessential Italian brand to perfectly craft an espresso liqueur for an authentic, ultra-premium tasting Espresso Martini. [...]”
Image Credit: Luxardo
Trend Themes
1. Espresso-based Liqueurs - The rise of espresso-based liqueurs presents investment and marketing opportunities for premium coffee and specialty liquor industries.
2. Natural Ingredients - The shift towards using completely natural ingredients in specialty liqueurs creates a disruptive innovation opportunity for clean-label products.
3. Sophisticated Cocktails - The increasing demand for elevated cocktail experiences presents an opportunity for bars and restaurants to capitalize on the trend by using luxurious and unique cocktail ingredients like espresso-based liqueurs.
Industry Implications
1. Premium Coffee - The increasing popularity of espresso-based liqueurs could drive growth for premium coffee companies looking to expand their product offerings.
2. Specialty Liquor - Espresso-based liqueurs offer an opportunity for specialty liquor companies to differentiate themselves in an increasingly competitive market by offering unique and sophisticated flavor profiles.
3. Bar and Restaurant - Bartenders and restaurant owners can leverage the trend of sophisticated cocktails by incorporating espresso-based liqueurs into their drink menus or offering unique and customizable cocktail experiences for patrons.
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