Lumiere de Vie Hommes Offers Protective Skincare for the Modern Man
Laura McQuarrie — October 16, 2018 — Fashion
References: lumieredevie & prnewswire
Millennial entrepreneur Amber Ridinger-McLaughlin, who created the Lumiere de Vie skincare line, recently launched Lumiere de Vie Homme as her newest venture.
The advanced skincare line for the modern man introduces three products: the Lumiere de Vie Hommes Conditioning Beard Elixir, Lumiere de Vie Hommes Cleansing Gel and the Lumiere de Vie Hommes Hydrating Aloe Cream, each of which boasts cutting-edge ingredients. Additional products are already in development and will be added to the men's skincare line in the future.
A party to launch Lumiere de Vie Homme was recently held on a superyacht, co-hosted by Academy Award winner Jamie Foxx. The event was based around a Manhattan Monte Carlo theme and included casino games as a tie-in to the products to "protect your poker face."
The advanced skincare line for the modern man introduces three products: the Lumiere de Vie Hommes Conditioning Beard Elixir, Lumiere de Vie Hommes Cleansing Gel and the Lumiere de Vie Hommes Hydrating Aloe Cream, each of which boasts cutting-edge ingredients. Additional products are already in development and will be added to the men's skincare line in the future.
A party to launch Lumiere de Vie Homme was recently held on a superyacht, co-hosted by Academy Award winner Jamie Foxx. The event was based around a Manhattan Monte Carlo theme and included casino games as a tie-in to the products to "protect your poker face."
Trend Themes
1. Natural Ingredients - Lumiere de Vie Hommes' use of cutting-edge natural ingredients creates an opportunity for disruptive innovation in the skincare industry.
2. Male Grooming - The launch of Lumiere de Vie Hommes highlights the growing trend of male grooming, presenting disruptive innovation prospects in the personal care industry.
3. Premium Skincare - The advanced and high-quality products offered by Lumiere de Vie Hommes open avenues for disruptive innovation in the premium skincare market.
Industry Implications
1. Skincare Industry - The introduction of Lumiere de Vie Hommes in the skincare industry creates opportunities for disruptive innovation and market expansion.
2. Male Personal Care - The rise of male grooming and Lumiere de Vie Hommes' product line provide avenues for disruptive innovation in the male personal care industry.
3. Premium Beauty Market - Lumiere de Vie Hommes' emphasis on high-quality ingredients and advanced skincare solutions presents disruptive innovation opportunities in the premium beauty market.
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