Ideas
Explore the world's #1 largest database of ideas and innovations, with 478,618 inspiring examples.
Trend Reports
Discover why 1,287 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 104,870 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,287 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 104,870 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,232 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 478,618 cutting edge ideas.

Lower-Calorie Creamy Dressings

Clean the Sky - Positive Eco Trends & Breakthroughs

Litehouse's Dressings are Made with Non-Fat Yogurt

— July 25, 2023 — Marketing
Food brand Litehouse is answering consumer demand for health and wellness in the readymade foot category with its lower-calorie creamy dressings. The company's product range utilizes non-fat yogurt as the base. In comparison to traditional dressing options on the market, Litehouse's offerings are only 40 calories per servings.

The lower-calorie creamy dressing line-up includes four classic flavors. Consumers can opt for Creamy Ranch, Tzatziki Ranch, Classic Caesar, and Avocado Cilantro. The health-focused formulas are also gluten-free and free from artificial colors, flavors, and preservatives.

Litehouse also markets its high-quality products in immersive ways. Recently, the brand launched the 'Salad Summer School' curriculum—a weekly cooking classes event that encourages individuals to make wellness-informed choices. The first class shared a Pear and Arugula Orzo Salad recipe with individuals.

Image Credit: Litehouse
Trend Themes
1. Health and Wellness in Food - Litehouse's lower-calorie creamy dressings tap into the growing consumer demand for healthier options in the ready-made food category.
2. Utilizing Non-fat Yogurt - Litehouse's use of non-fat yogurt as the base for their creamy dressings showcases the trend of alternative ingredients in traditional food products.
3. Immersive Marketing Experiences - Litehouse's 'Salad Summer School' curriculum highlights the trend of brands creating unique and interactive experiences to engage customers and promote their products.
Industry Implications
1. Food and Beverage - The lower-calorie creamy dressings cater to health-conscious consumers and present an opportunity for innovation in the food and beverage industry.
2. Healthy Ingredients - The use of non-fat yogurt as a base in dressings opens up opportunities for ingredient suppliers to create and market healthier alternatives in the food industry.
3. Online Cooking Classes - The 'Salad Summer School' curriculum demonstrates the potential for growth and innovation in the online education and culinary industries.
5.3
Score
Popularity
Activity
Freshness