The Louis Vuitton Damier Infini Gets a Chromatic Update
Michael Hemsworth — December 29, 2014 — Luxury
References: louisvuitton & highsnobiety
The classic Damier line from Louis Vuitton is getting a much needed update with the new Louis Vuitton Damier Infini color varieties that will be available come January 2015 including Yellow and Olive. Vibrant enough to catch ones eye without being too over the top, the Louis Vuitton Damier Infini Yellow and Olive color options breathe new life into a classic line of small leather goods.
While the Louis Vuitton Damier Infini Yellow variety might be too bold for a full size accessory like a purse or a piece of luggage, it works strikingly well as an option for small leather goods like a wallet or the like. The Olive is simple and subtle enough for everyday use, which means that the Louis Vuitton Damier Infini is likely to be coveted for many years to come.
While the Louis Vuitton Damier Infini Yellow variety might be too bold for a full size accessory like a purse or a piece of luggage, it works strikingly well as an option for small leather goods like a wallet or the like. The Olive is simple and subtle enough for everyday use, which means that the Louis Vuitton Damier Infini is likely to be coveted for many years to come.
Trend Themes
1. Chromatic Luxury - The introduction of new, colorful options for classic luxury products presents an opportunity for brands to appeal to a wider and younger audience.
2. Small Leather Goods Refresh - Updating classic lines of small leather goods with fresh colors and modern design elements can breathe new life and maintain relevance.
3. Subtle Boldness - Offering bold and vibrant color options for smaller leather goods can attract customers who want to showcase their individuality without being too flashy.
Industry Implications
1. Fashion - Luxury fashion brands can leverage the trend of offering vibrant color options to refresh classic designs and appeal to a wider audience.
2. Leather Goods - Companies specializing in leather goods can capitalize on the trend of offering modern and colorful options to stay relevant and attract younger customers.
3. Accessories - Retailers of accessories, such as wallets and small leather goods, can benefit from introducing bold and subtle color options to appeal to individualistic customers.
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