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Better-for-You Sugar Alternatives

Clean the Sky - Positive Eco Trends & Breakthroughs

LIVA Date Sugar is Made Using Dehydrated Raw Organic Dates

— October 14, 2020 — Lifestyle
LIVA Date Sugar is a new, ethically-sourced sugar substitute made from 100% organic, dehydrated dates and designed to give you the "freedom to indulge sweetly." The company was founded by Lubaina Rakla who, while pregnant with her third child, was diagnosed with gestational diabetes and told to avoid sweets. Lubaina felt "depriving herself of sugar was... frustrating and challenging" and was inspired her to create this healthy alternative.

LIVA Date Sugar uses simple ingredients to create one of the healthiest sugar alternatives, a product recommended for those looking to reduce their sugar intake. Not only does LIVA Date Sugar contain no additives, but it's also lower in calories than many alternatives, with 15 calories and 3.6 grams of carbohydrates per 4-gram serving. In addition, each 5-gram serving of the date sugar boasts 1-gram of fiber and is infused with natural antioxidants that support a healthy system.

Consumers can purchase LIVA Date Sugar online and in select retailers and use the product for cooking, baking, or making beverages. The brand suggests a 1:1 LIVA/sugar substitution ratio.
Trend Themes
1. Healthy Sweeteners - The trend towards healthier sweeteners creates opportunities for innovative alternatives like LIVA Date Sugar.
2. Natural Ingredients - The demand for natural ingredients in food products opens doors for disruptive innovations like LIVA Date Sugar made from 100% organic, dehydrated dates.
3. Sugar Reduction - The growing awareness of sugar's impact on health presents opportunities for sugar reduction products such as LIVA Date Sugar with lower calorie content.
Industry Implications
1. Alternative Sweeteners - The alternative sweeteners industry can embrace LIVA Date Sugar as a unique and healthy sugar substitute.
2. Health Food - In the health food industry, LIVA Date Sugar can disrupt the market by offering a natural and low-calorie sweetening option.
3. Food Retail - Food retailers can benefit from stocking LIVA Date Sugar to cater to the increasing demand for healthier sugar alternatives among health-conscious consumers.
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