Linkedin Adds New Tools to Help Creators Standout on the Site
Niko Pajkovic — August 12, 2022 — Business
References: linkedin & techcrunch
Social business platform Linkedin has announced the roll-out of a new suite of features dedicated to creators on the site. In particular, the updates will be geared towards making it easier for these users to share visual content on the platform through tools such as clickable links.
The new clickable links feature will enable creators to direct other users to outside resources, including images, videos, and more. The new feature will arrive as an "add a link" button, which allows users to immediately integrate links into their posts. In addition, the company will be rolling out an all-new 'Templates' feature that has been designed to help creators ensure their posts visually stand out on the Linkedin home screen. This feature will also be accessible when a user opens up the portal to add a post.
Image Credit: Shutterstock
The new clickable links feature will enable creators to direct other users to outside resources, including images, videos, and more. The new feature will arrive as an "add a link" button, which allows users to immediately integrate links into their posts. In addition, the company will be rolling out an all-new 'Templates' feature that has been designed to help creators ensure their posts visually stand out on the Linkedin home screen. This feature will also be accessible when a user opens up the portal to add a post.
Image Credit: Shutterstock
Trend Themes
1. Linkedin-creator-features - Linkedin's latest feature is geared towards helping creators share visual content and link to outside resources with ease, adding new levels of engagement to the platform.
2. Clickable-links-on-social-networks - Clickable links are a growing trend on social media and help users drive traffic, boosting their online engagement and revenue.
3. Visuals-first-content - Visual content is becoming increasingly popular across social media platforms, and LinkedIn's new features are capitalizing on this trend by making it easier for creators to share and make their content stand out.
Industry Implications
1. Social-media - The social media industry can disrupt its traditional ways by capitalizing on the trend of clickable links and visual content to continue engaging users.
2. Content-creation - The content creation industry can take advantage of Linkedin's latest features by utilizing them to showcase their content to a vast array of professionals on the platform.
3. Marketing-and-advertising - Marketers and advertisers can optimize their marketing efforts by incorporating visuals and clickable links for a more engaging customer experience on LinkedIn and other social media platforms.
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