SkinnyEats' Light Salad Dressing & Dip Redefines 'Light & Airy'
Laura McQuarrie — September 26, 2014 — Lifestyle
References: eatskinnyeats & packagingoftheworld
SkinnyEats' light salad dressings were designed to be healthy, but not skimp on the tried and true flavors that customers have come to expect. The dressings are whipped and contain only 15 calories per serving, which is about 90% less than comparable salad dressing products.
The SkinnyEats reinvents classic dressing flavors like Thousand Island, Creamy Italian, Caesar and Ranch, served in a shapely bottle that is suggestive of slimming down. Each of the colorful packages features a colorful image of a vegetable, topped with a dollop of the dressing, which can also be used as a dip or a healthy sandwich spread thanks to its creamy whipped consistency. The SkinnyEats line took years to perfect, but its low-calorie and high-flavor features will definitely help it to succeed as a new salad dressing.
The SkinnyEats reinvents classic dressing flavors like Thousand Island, Creamy Italian, Caesar and Ranch, served in a shapely bottle that is suggestive of slimming down. Each of the colorful packages features a colorful image of a vegetable, topped with a dollop of the dressing, which can also be used as a dip or a healthy sandwich spread thanks to its creamy whipped consistency. The SkinnyEats line took years to perfect, but its low-calorie and high-flavor features will definitely help it to succeed as a new salad dressing.
Trend Themes
1. Low-calorie Salad Dressings - Whipped Salad Dressings like SkinnyEats redefine the concept of light and airy dressings, offering low-calorie options without compromising on flavor.
2. Whipped Dressings as Dips and Spreads - The creamy and whipped consistency of SkinnyEats dressings make them perfect not only for salads, but also as versatile dips and sandwich spreads.
3. Reinventing Classic Flavors - SkinnyEats takes classic dressing flavors like Thousand Island, Creamy Italian, Caesar, and Ranch, and reinvents them to be healthier without sacrificing taste.
Industry Implications
1. Food and Beverage Industry - The food and beverage industry can explore the potential of low-calorie whipped salad dressings to cater to health-conscious consumers without compromising on flavor.
2. Consumer Packaged Goods Industry - The consumer packaged goods industry can tap into the growing demand for versatile dressings that can be used as dips and spreads, offering convenience and variety to consumers.
3. Health and Wellness Industry - The health and wellness industry can leverage the trend of reinventing classic dressing flavors to create healthier alternatives that align with the preferences of health-conscious individuals.
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