Trader Joe's 'When Life Gives You Lemons, Make Ice Cream' is a Sweet Treat
Katherine Pendrill — April 3, 2022 — Lifestyle
References: traderjoes
While the saying goes that you should make lemonade when given an abundance of lemons, Trader Joe's has taken things in a different direction with a new product cleverly titled, 'When Life Gives You Lemons, Make Ice Cream.'
Though lemons may not be the most obvious ice cream ingredient, Trader Joe's new product certainly makes a case for more citrus desserts. The new product starts with a base of velvety ice cream that’s been infused with lemon juice and lemon zest. The whole thing is then studded with buttery shortbread cookies for crunch and even more lemon swirl for that extra citrus punch. As Trader Joe's puts it: "Unlike the idiom that inspired its name, When Life Gives You Lemons is an example of making a great situation even better."
Image Credit: Trader Joe's
Though lemons may not be the most obvious ice cream ingredient, Trader Joe's new product certainly makes a case for more citrus desserts. The new product starts with a base of velvety ice cream that’s been infused with lemon juice and lemon zest. The whole thing is then studded with buttery shortbread cookies for crunch and even more lemon swirl for that extra citrus punch. As Trader Joe's puts it: "Unlike the idiom that inspired its name, When Life Gives You Lemons is an example of making a great situation even better."
Image Credit: Trader Joe's
Trend Themes
1. Citrus Flavored Desserts - With the success of Trader Joe's lemon ice cream, there is an opportunity to introduce more citrus based desserts to the market.
2. Inclusion of Shortbread Cookies in Ice Cream - The addition of shortbread cookies to ice cream could be a new trend, inspired by Trader Joe's latest creation.
3. Clever Product Names - Following in the footsteps of 'When Life Gives You Lemons, Make Ice Cream', there is a trend emerging for catchy product names that make a statement.
Industry Implications
1. Ice Cream - Ice cream companies have an opportunity to experiment with flavors by adding citrus flavors and including shortbread cookies in their products.
2. Bakery - Bakeries can experiment with new desserts that incorporate shortbread cookies with lemon as a main flavor, attracting new customers and capitalizing on a burgeoning trend.
3. Marketing and Advertising - With the emerging trend for clever product names, marketing and advertising companies can help businesses develop unique and creative names to stand out in the market.
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