Laser IMAX is the Future of the Ultra-Widescreen Format We All Love
Omar Yusuf — October 21, 2011 — Tech
References: motion.kodak & movieline
The word 'laser' seems to have the ability make any contraption -- regardless of how archaic it is -- suddenly sound futuristic, which must be the reason why Kodak and IMAX chose to christen their first co-operative endeavor the Laser IMAX.
When you see a genuine IMAX film, there's a tendency for the quality to diminish as your eyes approach the periphery. Unfortunately, current technology prevents projectors from broadcasting an image of such size without losing fidelity, messing up the depth of field or sacrificing image quality. Laser IMAX will remedy those limitations with a suite of new technologies which will not only improve the visual appeal of films, but will make business with Kodak and IMAX more straightforward. A digital distribution platform has been added, allowing movie theaters to download films and trailers from producers. Moreover, people who've had optical troubles with 3D films need not worry -- lasers hit the retina in a novel way, meaning that typical discomfort shouldn't arise anymore.
When you see a genuine IMAX film, there's a tendency for the quality to diminish as your eyes approach the periphery. Unfortunately, current technology prevents projectors from broadcasting an image of such size without losing fidelity, messing up the depth of field or sacrificing image quality. Laser IMAX will remedy those limitations with a suite of new technologies which will not only improve the visual appeal of films, but will make business with Kodak and IMAX more straightforward. A digital distribution platform has been added, allowing movie theaters to download films and trailers from producers. Moreover, people who've had optical troubles with 3D films need not worry -- lasers hit the retina in a novel way, meaning that typical discomfort shouldn't arise anymore.
Trend Themes
1. Laser IMAX Technology - Using laser technology in IMAX theaters to improve image quality and visual appeal of films.
2. Digital Distribution Platform - Implementing a digital distribution platform for movie theaters to easily download films and trailers from producers.
3. Improved 3D Experience - Using lasers to enhance the 3D viewing experience and reduce discomfort for those with optical troubles.
Industry Implications
1. Cinema Industry - The implementation of Laser IMAX technology presents opportunities for cinemas to enhance the viewing experience and attract more customers.
2. Film Production Industry - The adoption of a digital distribution platform opens up new possibilities for film producers to reach theaters more efficiently.
3. Optical Technology Industry - The improved 3D experience through laser technology creates disruptive innovation opportunities for companies in the optical technology industry.
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