Katie Jenkin's Company ‘Cardigan' Makes This Old School Hobby Lo
Shelby Lee Walsh — August 4, 2009 — Lifestyle
References: cardigan.ltd.uk & blog.urbanoutfitters
Knitting has never looked so yummy. Katie Jenkins makes this almost edible knit art under the title, ‘Cardigan.’ The company began in 2001 and knitted its way into the hearts of such labels as Donna Karan, Sonia Rykiel and Missoni.
Besides fashion, accessories and cards, Jenkins also offers a selection of art collections titled Comfort Food, Soft Smokes, Cardigan in Bloom and Fish & Stitches. All of these collections feature knitted versions of common everyday items.
Check out the gallery above to see some really cool knitted foodstuffs.
Besides fashion, accessories and cards, Jenkins also offers a selection of art collections titled Comfort Food, Soft Smokes, Cardigan in Bloom and Fish & Stitches. All of these collections feature knitted versions of common everyday items.
Check out the gallery above to see some really cool knitted foodstuffs.
Trend Themes
1. Knit Art - The trend of knitting as art offers opportunities to disrupt the art world by introducing new textures and media.
2. Edible Art - Incorporating food into art presents opportunities to disrupt the art world by introducing new ideas as well as disrupting the food industry by reimagining the form of food.
3. Everyday Items Made Beautiful - The trend of creating knitted versions of everyday items offers opportunities to disrupt the art and fashion world by introducing beauty and creativity to boring or mundane objects.
Industry Implications
1. Fashion - There are opportunities to disrupt the fashion industry by incorporating knitted art into garments and accessories in new and innovative ways.
2. Art - The trend of knitting as an art form offers opportunities to disrupt the traditional art world by introducing new textures, media and forms.
3. Food - Incorporating knitted food into art represents a new form of food that can disrupt the food industry while also highlighting creative culinary concepts.
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