The KiiTO Drink is Made without Dairy, Soy or Added Sugar
Michael Hemsworth — January 10, 2019 — Lifestyle
References: drinkkiito & betalist
The KiiTO drink is a new plant-based protein refreshment that will aid those with active lifestyles to maintain optimal wellness without having to reach for bars or other edibles. The drink is organic, made with MCT and infused with superfoods to make it a complete nutritional beverage that could accelerate your athletic capabilities. The drink is free from added sugar, soy, dairy artificial flavors, gluten and gums to make it suitable for the rising number of consumers seeking to avoid these ingredients.
The KiiTO drink is positioned as one of the cleanest protein beverages out there and comes in three flavor options including Chocolate Maca, Vanilla Ashwagandha and Matcha Moringa. The drinks can be purchased in individual flavor cases or mixed for added variety.
The KiiTO drink is positioned as one of the cleanest protein beverages out there and comes in three flavor options including Chocolate Maca, Vanilla Ashwagandha and Matcha Moringa. The drinks can be purchased in individual flavor cases or mixed for added variety.
Trend Themes
1. Plant-based Protein - Opportunity for innovative plant-based protein products that cater to consumers seeking clean and organic alternatives to traditional protein sources.
2. Superfood Infusions - Potential for incorporating nutrient-rich superfoods into beverages to enhance their nutritional value and appeal to health-conscious consumers.
3. Free-from Movement - Growing demand for products free from added sugar, soy, dairy, artificial flavors, gluten, and gums, presenting an opportunity for clean and allergen-free options in the beverage industry.
Industry Implications
1. Plant-based Food Industry - Disruptive innovation opportunity to develop and market a wide range of plant-based protein products, including beverages, to cater to the increasing number of consumers shifting towards a plant-based diet.
2. Functional Beverage Industry - Opportunity to create functional beverages infused with superfoods, targeting health-conscious consumers looking for convenient ways to boost their nutritional intake.
3. Health and Wellness Industry - Innovation potential in creating clean and allergen-free beverage options that align with the rising consumer demand for healthier and more wholesome products.
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