The new MAD Kidriot Robot Series Shows Battle-Ready Toy Robots
Jordan Sowunmi — June 1, 2011 — Marketing
References: kidrobot & behance.net
The newest addition to the venerable Kidrobot action figure series is the Kidriot Mascot #19, a strawberry-donut-eating, baton-wielding, shield-holding mini-robot with a maniacal grin on its face.
The Kidriot Mascot #19 action figure was designed by Jeremy Madl, the Kansas City native behind MAD Toy Design. The action figure took a staggering three years to finish and -- to the surprise of both Madl and Kidrobot -- promptly sold out in four days.
This kind of success is not entirely new to Jeremy Madl, whose client list includes companies like Mattel, Pepsi, Scion, and the NFL, among others. His work shows a comedic attention to detail and craftsmanship that illuminate the 13-year veteran's artistic skill.
There are only 1,500 copies of the Kidriot Mascot #19, so if you're interested, lock yours down now.
The Kidriot Mascot #19 action figure was designed by Jeremy Madl, the Kansas City native behind MAD Toy Design. The action figure took a staggering three years to finish and -- to the surprise of both Madl and Kidrobot -- promptly sold out in four days.
This kind of success is not entirely new to Jeremy Madl, whose client list includes companies like Mattel, Pepsi, Scion, and the NFL, among others. His work shows a comedic attention to detail and craftsmanship that illuminate the 13-year veteran's artistic skill.
There are only 1,500 copies of the Kidriot Mascot #19, so if you're interested, lock yours down now.
Trend Themes
1. Battle-ready Toy Robots - Developing more advanced and realistic toy robots designed for battle could provide a lucrative and expanding market opportunity.
2. Artistic Attention to Detail - Exploring the intersection between artistic craftsmanship and toy design could yield innovative and unique products for collectors and consumers alike.
3. Limited Release Collectibles - Creating limited edition collectibles with a sense of rarity and exclusivity could drive demand and sales within the toy industry.
Industry Implications
1. Toy Manufacturing - Toy manufacturers can stay ahead by investing in new technology and materials to release more sophisticated and engaging products.
2. Art and Design - Integrating art and design into toys and collectibles can create truly unique and visually appealing products that stand out in a saturated market.
3. Gaming and Entertainment - Creating partnerships with video games, movies, and other entertainment media can expand the reach and appeal of toys to a wider audience.
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