Abby's Better Created a Limited-Edition Summer Flavor
Laura McQuarrie — July 8, 2021 — Lifestyle
References: abbysbetter & prnewswire
This year's summer flavor from Abby's Better is a limited-edition Key Lime Cashew Butter that's healthy yet flavorful enough to be consumed by the spoonful on its own. The vegan, gluten-free, peanut-free and paleo nut butter can be paired with everything from fruit to smoothies and oatmeal, and it is a plant-based treat that's made with just five clean and simple ingredients. Made with a base of dry roasted cashews, the nut butter is enhanced with unsweetened dried coconut, coconut oil and key lime extract.
Founder and CEO Abby Kircher says that "the inspiration behind the seasonal Key Lime Cashew comes from my family's love of vacationing down in the Florida Keys." The sweet and zesty flavors of key lime can now be found in a variety of products, helping to satisfy desires for familiar yet adventurous flavors.
Founder and CEO Abby Kircher says that "the inspiration behind the seasonal Key Lime Cashew comes from my family's love of vacationing down in the Florida Keys." The sweet and zesty flavors of key lime can now be found in a variety of products, helping to satisfy desires for familiar yet adventurous flavors.
Trend Themes
1. Limited-edition Flavors - Businesses can create excitement and demand by regularly releasing limited-edition flavors of their products.
2. Clean Label - Consumers are increasingly seeking foods made with simple, natural, and recognizable ingredients.
3. Plant-based - The popularity of plant-based diets presents an opportunity for businesses to cater to consumers looking for healthier and more sustainable food options.
Industry Implications
1. Nut Butters - The nut butter market offers opportunities for businesses to create unique and healthy flavor combinations that cater to health-conscious consumers.
2. Snacks - With the trend towards healthier snacking, businesses can innovate by creating plant-based, clean label snacks that cater to consumer preferences for health and sustainability.
3. Vegan Foods - As more consumers adopt vegan diets for health, ethical, or environmental reasons, businesses can innovate by developing plant-based, vegan foods that also cater to clean label, gluten-free, and other dietary preferences.
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