Kettle Brand 7 Layer Dip Turns an Iconic Snack into a Chip
Laura McQuarrie — October 5, 2023 — Lifestyle
References: kettlebrand & prnewswire
The classic taste of a seven-layer dip inspired the creation of the Kettle Brand 7 Layer Dip, an all-new tailgating snack that's packed with flavor and texture. This savory snacking experience is a limited-time treat that will only be available for a short time, making it a must-try during this year's football season.
According to the brand, these new chips are true to their name and pack in "seven delicious layers of flavor in each bite."
Classically, the components of a seven-layer dip include refried beans, sour cream, guacamole, salsa, shredded cheese, sliced black olives, and chopped green onions, and these chips offer up a savory, creamy snacking experience with a hint of spice.
According to the brand, these new chips are true to their name and pack in "seven delicious layers of flavor in each bite."
Classically, the components of a seven-layer dip include refried beans, sour cream, guacamole, salsa, shredded cheese, sliced black olives, and chopped green onions, and these chips offer up a savory, creamy snacking experience with a hint of spice.
Trend Themes
1. Tailgate-inspired Potato Chips - The Kettle Brand 7 Layer Dip chips bring the classic taste of a seven-layer dip to the snack aisle, offering a savory and flavorful snacking experience.
2. Limited-time Snack - The Kettle Brand 7 Layer Dip chips are a must-try during football season, as they are only available for a short time, creating a sense of urgency among consumers.
3. Savory and Flavorful - With seven layers of flavor in each bite, the Kettle Brand 7 Layer Dip chips offer a rich and creamy snacking experience with a touch of spice.
Industry Implications
1. Snack Food Industry - The introduction of tailgate-inspired potato chips like the Kettle Brand 7 Layer Dip chips brings new flavors and textures to the competitive snack food market.
2. Limited-time Product Industry - The popularity of limited-time snacks, such as the Kettle Brand 7 Layer Dip chips, creates opportunities for brands to generate excitement and drive sales within a specific time frame.
3. Flavor Innovation Industry - The Kettle Brand 7 Layer Dip chips showcase the potential for flavor innovation in the snack industry, encouraging other brands to experiment with unique and bold taste combinations.
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