Atkins' Expands Its Keto Program to Include Desserts and Treats
As part of the Atkins Keto Program, the company is focused on serving a dietary category that is proving to be exponentially popular among contemporary lifestyles. The move to low-carb nutrition options has surely facilitated a variety of business ventures -- from keto-specific shops to ketogenic cafes.
Atkins' Keto Program allows mindful consumers to pick and choose from a variety of dessert and treat options that abide by the strict, low carb guidelines of the ketogenic lifestyle. The product range includes protein bars that are "delicious, convenient and nutritious," the Endulge Treats & Bars which enable consumers to indulge in desserts, as well as snack bars that boast no added sugars and are ideal for in-between meals. Finally, Atkins' Keto program also features ready-to-drink shakes in chocolate and vanilla. These are filled with vitamins and minerals, as well as proteins.
Atkins' Keto Program allows mindful consumers to pick and choose from a variety of dessert and treat options that abide by the strict, low carb guidelines of the ketogenic lifestyle. The product range includes protein bars that are "delicious, convenient and nutritious," the Endulge Treats & Bars which enable consumers to indulge in desserts, as well as snack bars that boast no added sugars and are ideal for in-between meals. Finally, Atkins' Keto program also features ready-to-drink shakes in chocolate and vanilla. These are filled with vitamins and minerals, as well as proteins.
Trend Themes
1. Growing Demand for Keto-friendly Treats - Opportunity for businesses to innovate and introduce more keto-friendly dessert and treat options.
2. Expansion of Keto-specific Shops - Potential for entrepreneurs to open keto-specific shops to cater to the increasing demand for low-carb nutrition options.
3. Rise of Ketogenic Cafes - Opportunity for cafes to create menus focused on ketogenic lifestyles and offer keto-friendly desserts and treats.
Industry Implications
1. Food and Beverage - Food companies can develop and market a range of keto-friendly dessert and treat products.
2. Retail - Opportunity for retailers to stock and sell keto-specific products and cater to the growing demand for low-carb options.
3. Health and Wellness - Opportunity for health and wellness companies to create keto-focused meal plans and programs that include dessert and treat options.
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