Kery Logistics' HQ Has Been Transformed into a Realm of Color and Art
Ellen Smith — June 15, 2017 — Art & Design
Kerry Logistics in Hong Kong has been transformed into an art-infused realm of color and design that's creating an enhanced visitor experience for its guests. Bean Buro, the firm responsible for the redesign aimed to offer the tech company's elite client base with a "unique impression through the introduction of contemporary art, while also reflecting the industrial context of the cargo center."
The building's entrance features a congregation of LED light columns, with colors that stay true to the company's branding -- pink, yellow and orange. At night, the columns glow and pulsate, creating a rhythmic interpretation of the company's logistical bar charts. The building's interior fuses technology and art through the use of bright loungers and sculptural furniture, LED screens, and elaborate color schemes used in meeting rooms.
The building's entrance features a congregation of LED light columns, with colors that stay true to the company's branding -- pink, yellow and orange. At night, the columns glow and pulsate, creating a rhythmic interpretation of the company's logistical bar charts. The building's interior fuses technology and art through the use of bright loungers and sculptural furniture, LED screens, and elaborate color schemes used in meeting rooms.
Trend Themes
1. Art-infused Building Facades - The integration of art and design into building facades creates immersive and visually appealing spaces.
2. Enhanced Visitor Experience - Using art to enhance the visitor experience in corporate spaces creates a memorable and unique impression.
3. Integration of Technology and Art - The fusion of technology and art in interior design creates dynamic and visually stunning environments.
Industry Implications
1. Logistics - Logistics companies can leverage art-infused building facades to create a distinctive brand identity and attract elite clients.
2. Technology - The integration of technology and art in corporate interiors presents opportunities for innovative design solutions that fuse functionality and aesthetics.
3. Hospitality - Art-infused interiors can create visually stimulating and memorable experiences for guests, enhancing the value proposition of hotels and resorts.
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