Kenya Moms Favor 'Barack' and 'Michelle'
Tinkalicious — November 9, 2008 — Social Good
New Kenyan moms have marked the momentous occasion of Obama's election by naming their babies either Barack or Michelle. More than half of the babies born at the New Nyanza Provinvincial Hospital in Kisumu, Kenya were given one of the two names.
One mother who delivered twins, didn't have to choose one over the other, as she had a boy and a girl. "I made up my mind to name them long before the elections," she says.
Kisumu is close to the village where Obama's father was born and raised; there, Obama is a local hero.
One mother who delivered twins, didn't have to choose one over the other, as she had a boy and a girl. "I made up my mind to name them long before the elections," she says.
Kisumu is close to the village where Obama's father was born and raised; there, Obama is a local hero.
Trend Themes
1. Celebrity Baby Naming - The trend of naming babies after celebrities, especially those with positive public images such as politicians, represents potential business opportunities for companies that produce baby products and services.
2. Identity-based Baby Naming - The trend of parents naming their babies after public figures who share their cultural or ideological identity could be leveraged by political campaigns and advocacy groups to appeal to a specific demographic.
3. Global Impact Naming - The trend of naming babies after public figures who represent societal progress or global impact represents opportunities for companies in the health and wellness industry to market products that cater to socially conscious consumers.
Industry Implications
1. Baby Products - Companies that provide baby products and services can leverage the trend of naming babies after celebrities by launching special product lines or brand partnerships.
2. Political Campaigns - Politicians and advocacy groups can tap into the trend of identity-based baby naming to appeal to key voting demographics by leveraging the positive public image of popular figures.
3. Health and Wellness - The trend of global impact baby naming offers opportunities for health and wellness companies to expand their product lines or brands by promoting socially responsible consumption.
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