Kate Gosselin Wig Makes a Splash at Retail Stores, Despite Recession
Marissa Brassfield — October 29, 2009 — Pop Culture
References: buycostumes & eonline
If your dream this Halloween is to make a splash at a costume party, this Kate Gosselin wig has you covered. The ultimate Octo-Mom is taking over Halloween stores this year, and it’s her bird’s nest hair that is (partially) to blame.
Last fall, we wrote about the impact Kate Gosselin’s hairstyle had on pop culture, so it’s no wonder that a Kate Gosselin wig has marked the reality television mom’s descent (or is it ascent?) into parody.
Last fall, we wrote about the impact Kate Gosselin’s hairstyle had on pop culture, so it’s no wonder that a Kate Gosselin wig has marked the reality television mom’s descent (or is it ascent?) into parody.
Trend Themes
1. Wig Costumes - The popularity of the Kate Gosselin wig as a Halloween costume suggests a rising trend in wearing wigs as a way to transform oneself.
2. Pop Culture-inspired Costumes - The rise of the Kate Gosselin wig as a Halloween costume indicates a trend in embracing and imitating popular figures from reality TV.
3. Celebrity Parody Costumes - The Kate Gosselin wig becoming a hit at Halloween stores highlights the trend of choosing costumes that satirize or emulate well-known personalities.
Industry Implications
1. Halloween Retail - The success of the Kate Gosselin wig in Halloween stores points to opportunities for retailers to capitalize on the demand for unique costume accessories.
2. Fashion and Apparel - The trend of wearing celebrity-inspired wigs for Halloween suggests potential for the fashion and apparel industry to create more wig options for consumers.
3. Entertainment and Media - The popularity of celebrity parody costumes like the Kate Gosselin wig reflects the market's interest in entertainment and media-related merchandise.
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