These Welly Remedies Products are Consumer-Driven
Michael Hemsworth — September 1, 2022 — Marketing
References: getwelly & drugstorenews
These Welly Remedies products are being launched with consumer demands in mind to provide them with effective solutions to common everyday ailments and more.
The products includes the Pain & Fever Reliever in ibuprofen or acetaminophen Gas Reducer, Stomach Soother, Allergy Symptom Reliever, Constipation Clearer, Sleep Champ, Drug Free Daily Immune Supporter and more. Each of the products are stylishly packaged with identifiable imagery and and text to easily find the solution desired on store shelves. Consumers can pick up the products from Target or online to maximize access.
Co-Founder Eric Ryan spoke on the Welly Remedies products saying, "With Welly, we have a successful model of consumer-driven innovation. We want to become the leader in health for millennials by offering solutions that help people get back to a well-lived life. With this expansion into Welly Remedies, we want to be the one-stop for well care by offering complete healthcare solutions that are fun and easy to shop.”
The products includes the Pain & Fever Reliever in ibuprofen or acetaminophen Gas Reducer, Stomach Soother, Allergy Symptom Reliever, Constipation Clearer, Sleep Champ, Drug Free Daily Immune Supporter and more. Each of the products are stylishly packaged with identifiable imagery and and text to easily find the solution desired on store shelves. Consumers can pick up the products from Target or online to maximize access.
Co-Founder Eric Ryan spoke on the Welly Remedies products saying, "With Welly, we have a successful model of consumer-driven innovation. We want to become the leader in health for millennials by offering solutions that help people get back to a well-lived life. With this expansion into Welly Remedies, we want to be the one-stop for well care by offering complete healthcare solutions that are fun and easy to shop.”
Trend Themes
1. Free-from Health Products - Consumer demand for natural and sustainable ingredients in personal care and OTC health products creates disruptive opportunities for brands to innovate.
2. Stylish Packaging - Creative and identifiable packaging designs in health and wellness products can increase brand visibility and appeal to younger, design-savvy consumers.
3. Complete Healthcare Solutions - There is a growing market for accessible and convenient wellness solutions that offer multiple benefits and simplify consumers' healthcare routines.
Industry Implications
1. OTC Health Products - Brands can innovate and differentiate themselves by offering natural and sustainable ingredients in over-the-counter health products and catering to younger consumers' demand for stylish, easy-to-use packaging.
2. Personal Care Products - Personal care products that prioritize natural and sustainable ingredients and use creative packaging designs can tap into the growing consumer trend for wellness and eco-friendliness.
3. E-commerce - The rise of e-commerce allows brands to reach a wider audience and offer accessible and convenient healthcare solutions to consumers who prefer online shopping.
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