Thousands Cram Into One Room
Jeremy Gutsche — November 23, 2007 — World
References: stockmarketslive
The quest for employment appears overwhelming at this job fair held in China. Over at Stock Markets Live, they're interpreting pictures like this as a sign signal about the economy. Regardless of the economic signal, it's eye opening to see this level of enthusiasm for a job fair.
Implications - Job fairs attract huge amounts of consumers, and this is especially the case in places like China where the increasingly urbanized economy creates a huge demand for employment. When so many people are drawn to one event, however, they present a fantastic opportunity both for advertisers and companies looking to recruit eager workers. No company that falls under either category should take opportunities like this likely.
Implications - Job fairs attract huge amounts of consumers, and this is especially the case in places like China where the increasingly urbanized economy creates a huge demand for employment. When so many people are drawn to one event, however, they present a fantastic opportunity both for advertisers and companies looking to recruit eager workers. No company that falls under either category should take opportunities like this likely.
Trend Themes
1. Job Fair Craze - Companies should invest in job fair events to recruit the numerous potential candidates present.
2. Urban Employment Boom - Cities experiencing rising demand for employment can provide growth opportunities for recruitment agencies and job listing sites.
3. Economic Signal Analysis - Pictures from events like job fairs can be used as indicators of economic health and vitality.
Industry Implications
1. Recruitment - Opportunities abound for recruiters to source candidates at events such as job fairs.
2. Advertising - Job fairs can provide a captive audience for advertisers seeking to promote their brands or products.
3. Market Research - Analysis of events such as job fairs can help companies better understand consumer behavior and sentiment.
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