We Are Ready
Bianca — October 25, 2007 — Pop Culture
References: jackiechan
Comedian, martial arts expert and actor, Jackie Chan, is promoting his talent for music by singing a song for the Beijing Olympics.
The song, We Are Ready, is officially endorsed by the 2008 Summer Olympic Games, and Chan wrote on his blog that the jingle will serve as a count down to the games next August.
Chan didn't write the song, Peter Kam did, but Chan takes credit for the vocals on the Chinese tune, and he'll be heralded for the English version he hopes to product next. The Chinese version has already become a huge hit, with over 100 pop stars doing their own remakes already.
"Waiting year after year/ We can see into the future/ Together with hard work and sweat/ We've created the five different colours," a part of the tune translates to.
This past August, Chan attended the official event marking the one-year countdown, blogging about the experience after.
"During this public appearance, I actually had goose bumps on my arms," he wrote.
"The ceremony made me very emotional and I said to myself, 'That's our China, that's our day!'
"I felt this moment belonged to our China, this moment belonged to us."
Much to the surprise of many, this isn't his musical debut. Chan has recorded several albums in the past.
Be sure to check out the clip from his live performance... he gets pretty into it!
The song, We Are Ready, is officially endorsed by the 2008 Summer Olympic Games, and Chan wrote on his blog that the jingle will serve as a count down to the games next August.
Chan didn't write the song, Peter Kam did, but Chan takes credit for the vocals on the Chinese tune, and he'll be heralded for the English version he hopes to product next. The Chinese version has already become a huge hit, with over 100 pop stars doing their own remakes already.
"Waiting year after year/ We can see into the future/ Together with hard work and sweat/ We've created the five different colours," a part of the tune translates to.
This past August, Chan attended the official event marking the one-year countdown, blogging about the experience after.
"During this public appearance, I actually had goose bumps on my arms," he wrote.
"The ceremony made me very emotional and I said to myself, 'That's our China, that's our day!'
"I felt this moment belonged to our China, this moment belonged to us."
Much to the surprise of many, this isn't his musical debut. Chan has recorded several albums in the past.
Be sure to check out the clip from his live performance... he gets pretty into it!
Trend Themes
1. Celebrity Endorsements - Celebrities endorsing products and campaigns affiliated with large-scale events can lead to viral marketing opportunities and boost brand recognition.
2. Multilingual Marketing - Marketing campaigns that promote products and events in multiple languages can help reach a wider audience and increase international participation.
3. Cross-industry Collaborations - Collaborations between entertainment and sports industries can open up opportunities to cater to a broader audience and increase overall event engagement.
Industry Implications
1. Entertainment - The entertainment industry can benefit from cross-promoting with events and campaigns related to sports and large-scale international events.
2. Sports - The sports industry can benefit from recruiting celebrity endorsements to boost interest and attendance in events and campaigns.
3. Marketing - Marketing firms can benefit from designing multilingual campaigns and content for international events and campaigns.
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