New York Food Truck Play J Ice Cream Offers Phallic-Looking J Cone Treats
Alyson Wyers — July 3, 2015 — Lifestyle
While ice cream trucks are a summer staple, this ice cream company is doing things differently with their J cone. Play J Ice Cream serves their treats out of a New York-based truck, but the frozen snacks come in an usually shaped vessel that will likely throw you for a loop. Stuffed into a crunchy, hooked cone, the ice cream at first glance has a phallic look.
Even though people might do a double take when they see you eating the J cone, the design prevents less heat-induced drips and mess. It was actually inspired by a popular South Korean dessert called Hipangyi.
The food truck hopes their customers will "enjoy, have fun and experience something new."
Even though people might do a double take when they see you eating the J cone, the design prevents less heat-induced drips and mess. It was actually inspired by a popular South Korean dessert called Hipangyi.
The food truck hopes their customers will "enjoy, have fun and experience something new."
Trend Themes
1. Unconventional Food Presentation - The J cone's phallic-shaped vessel challenges traditional ice cream presentation, offering an opportunity for unique and attention-grabbing food inventions.
2. Novelty Food Experiences - The J cone's unusual design provides an opportunity for creating fun and memorable food experiences, attracting customers looking for something different.
3. Innovative Ice Cream Packaging - The J cone's hooked shape demonstrates potential for innovative ice cream packaging solutions, inspiring new designs to improve functionality and maintain product quality.
Industry Implications
1. Food Trucks - Food truck businesses can embrace the J cone trend to add excitement and differentiation to their menu offerings, attracting curious customers and generating buzz.
2. Ice Cream Shops - Ice cream shops can adopt the J cone concept to provide customers with a unique and visually appealing ice cream experience, setting themselves apart from competitors and increasing customer interest.
3. Packaging and Design - The unconventional design of the J cone presents a disruptive opportunity for packaging and design industries to create innovative and attention-grabbing solutions for various food and beverage products, enhancing brand visibility and consumer engagement.
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