IBM Watson and Marchesa Create a Cognitive Gown for the Met Gala
Meghan Young — May 3, 2016 — Tech
References: marchesa & fastcompany
In an effort to delve more into the creative industries, IBM Watson and Marchesa have teamed up to create a stunning dress for the Met Gala. At first glance, the gorgeous gown may look like something out of a fairy tale, but when worn it becomes something much more futuristic. The floral details are embedded with LEDs in order to change color at the command of the supercomputer.
IBM Watson and Marchesa essentially create the perfect costume for the highly anticipated fashion event. Fast Company reports that "the algorithm powering the dress relies on Watson Color Theory, which links emotions to colors, and on the Watson Tone Analyzer, a service that can detect emotion in text."
IBM Watson and Marchesa essentially create the perfect costume for the highly anticipated fashion event. Fast Company reports that "the algorithm powering the dress relies on Watson Color Theory, which links emotions to colors, and on the Watson Tone Analyzer, a service that can detect emotion in text."
Trend Themes
1. Cognitive Fashion - The integration of artificial intelligence with fashion design creates opportunities for dresses that can respond and adapt to the wearer's emotions.
2. LED Technology in Fashion - The use of LEDs embedded in clothing allows for dynamic and customizable color changes, revolutionizing traditional fashion design.
3. Emotion-based Color Theory - The application of Watson Color Theory, which links emotions to colors, opens up new possibilities for personalized and expressive fashion.
Industry Implications
1. Fashion Design - The collaboration between IBM Watson and Marchesa demonstrates how technology can disrupt the fashion industry by merging it with artificial intelligence.
2. Textile Manufacturing - The introduction of LED-embedded fabrics requires innovation in textile manufacturing processes to seamlessly incorporate technology into traditional materials.
3. Artificial Intelligence - The integration of cognitive computing with apparel design showcases the potential for AI to transform various industries beyond fashion, including healthcare, education, and entertainment.
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